Local Business

  • Mia: Local Business Reviews, Loyalty, and CRM

    … Mia, from Signpost, scans data on millions of consumers to find new opportunities to send the right messages at the right time. This AI-based technology creates emails and texts that your customers respond to, increasing your sales by 10% and upping your review rating by nearly two stars on average. Mia reaches out to customers to see if they’d…

    Douglas Karr/ Marketing Technology Blog- 12 readers -
  • Three small businesses rocking local social media marketing

    … Local businesses may not have the same resources, budgets or social tools available to international retailers, yet somehow some of them manage to impress us with their awesome social media campaigns. Here are some recent examples of local and small business campaigns that are rocking social media marketing… Red Mango If you like frozen yogurt…

    Search Engine Watchin Social- 12 readers -
  • Yelp targets businesses who threaten negative reviewers with legal action

    … Online reviews can in some cases make or break a business, so it’s no surprise that many businesses take their online reviews very, very seriously. But some take their concern over what customers are saying about them online too far, and try to silence customer criticism with legal threats. Others have incorporated legalese such as non…

    Search Engine Watch- 33 readers -
  • Will Pokémon GO become a marketing platform for local businesses?

    … Nintendo’s Pokémon Go, a free augmented reality (AR) mobile game, is on fire. According to Similar Web, the Android version of the app was installed on more than 5% of all Android devices in the US within two days, giving it an install base larger than Tinder, the popular dating app. And with more than 60% of US users who have downloaded…

    Search Engine Watch- 31 readers -
  • How to Use Pinterest to Connect With a Local Audience

    … your reputation as an authority on your local area, making you someone people want to follow. #6: Target Promoted Pins to a Geographic Area Promoted pins are now available to all U.S. pinners and to Canadian pinners with a U.S. credit card. This is good news for your local business, as you can ensure even more local people see your content…

    Social Media Examinerin Social How To's- 19 readers -
  • How to Connect With Local Customers via Social Media

    … with local customers on the top social media networks. Discover how to connect with local customers via the top social media networks. #1: Connect With Customers on Facebook There may be over 1.4 billion active users on Facebook, but only a fraction of them live near your business. Fortunately, there are ways you can overcome the low organic reach…

    Social Media Examinerin Social How To's- 21 readers -
  • How to Use Pinterest for Local Businesses

    … Want to connect with local customers on Pinterest? Wondering how to drive foot traffic with Pinterest? Pinterest offers local businesses a way to cultivate relationships with prospects and customers who are primed to walk through your door. In this article you’ll discover how to use Pinterest to market a local business. Discover how to use…

    Social Media Examinerin Social How To's- 27 readers -
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