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  • Considering a Groupon? 5 Pitfalls You Must Avoid

    … discounts for customer acquisition and have a clearly defined rationale for choosing Groupon or one of the other “daily deal” type of promotions. Here are five questions to ask and points to consider. 1. Are you making a single sale or starting a relationship? How often does a homeowner hire a pressure washing service? Not often. The owner…

    Susan Solovic/ Constant Contact- 13 readers -