Local News

    • Facebook Journalism Project: A Complete Guide

      Facebook’s efforts to bolster its relationships with media and news organizations and journalists continued with Wednesday’s introduction of the Facebook Journalism Project. Director of product Fidji Simo introduced Facebook Journalism Project in a Newsroom post, saying that the initiative has three objectives: collaborative development of news products for the social netwo ...

      David Cohen/ AllTwitterin Social Facebook- 15 readers -
  • Off-page PR: everything you need to know about changes to the local press

    …. Yet now, it’s unlikely that an editor would sanction freelance spending – which is saved for sporting events and major news stories – for anything you’ll send. That might mean you need to source your own images or maybe even attend an event you’re promoting armed with a camera. Providing a quality image will help your pitch and is more important…

    Search Engine Watch- 10 readers -
  • Will the New Political Landscape Reinvigorate Local News?

    …. Is this a realistic assessment? I asked Brady. His answer: “Absolutely. I think the election revealed the disconnect between the media and much of the country, and one way to make sure that doesn’t happen again is to find ways to increase the number of local voices doing original reporting.” Covering how controversial and multi-layered issues play out among…

    Tom Grubisich/ Street Fight- 1 readers -
  • Two Views of Community News — From 30,000 Feet and at Ground Level

    … this year. They just acquired ThriveHive, a platform that addresses the needs of very small businesses (10 FTE’s or less) and they are quickly staffing a 100-person call center in New Hampshire to sell this product to very small SMBs in need of cutting-edge digital marketing. The Dallas Morning News has also invested heavily in digital marketing agency…

    Tom Grubisich/ Street Fightin Facebook- 11 readers -
  • How will the Local Source tag affect SEO?

    … Google has an established reputation for guiding internet users towards sources with the most accurate and relevant information on the web. In order to elevate its Google News feature to meet this standard, Google launched its newest component, the Local Source tag, on Monday, May 9. The Local Source tag highlights the original sources of local…

    Adam Stetzer/ Search Engine Watch- 11 readers -
  • Franchises Make Scale Profitable for TAPinto.net’s Three-State Network

    … through franchising, we have not yet been able to clone me, but I’m optimistic. How far do you see TAPinto.net expanding? Could you go national? TAPinto has proven itself to be a scalable, sustainable local journalism model. At the same time, there is a significant void in local news coverage in thousands of towns throughout the country. TAPinto can…

    Tom Grubisich/ Street Fight- 11 readers -
  • #SFSNYC Recap: 5 Key Takeaways from This Year’s Summit

    …, suggesting that robust local media and commerce constitute pillars of a community. HitViews CEO Walter Sabo made a strong case for radio’s (yes, that radio, the medium TV was supposed to have snuffed out long ago) role in the hyperlocal economy, observing that it is by nature local, mobile, and personal — three qualities that align closely with consumer…

    Street Fightin Mobile- 13 readers -
  • Street Fight Daily: How Surge Pricing Could Affect Retail, Walgreens’ Mobile Approach

    … at a Time (Street Fight) David Card: Hyperlocal, mobile, on-demand contextual commerce enabled by buy buttons within mobile apps — that’s the new string of buzzwords making the rounds at industry conferences. It’s going to take a while for this to play out in the connected local economy. A key reason is that even as mobile disrupts search, most…

    Street Fightin Mobile How To's- 11 readers -
Get the top posts daily into your mailbox!
More from around the web