Local News

    • Three Candles to Light in Dark Times for Local News and Journalists

      The news about local news hasn’t been good lately. But here are three recent positive signals helping to balance the scales: Story Tip for Newsroom: Get People Involved in Beginning Jennifer Brandel, CEO of the digital audience-engagement tool Harken, expressed her frustrations about her industry this way: “I spend the bulk of my waking life thinking about the news industry a ...

      Tom Grubisich/ Street Fight- 9 readers -
  • As the Local News Industry Struggles, Publishers Ask Readers to Pay

    … sustainable, we calculate that we’ll need 3,000 subscribers — less than 1% of our readers — to support us at $5/month. But with everyone’s help, we are on our way.” In a mid-December posting, when the situation didn’t look as hopeful, Zagare got brutally candid with her readers: “Local independent media sources like ours are in real trouble. Revenue from…

    Tom Grubisich/ Street Fightin Display- 17 readers -
  • Time to Take a Deep Breath — Local News Isn’t Becoming ‘Extinct’

    … Margaret Sullivan, the Washington Post media columnist, typed an SOS in a recent, widely circulated piece: “It’s not exaggerating to say that all kinds of local reporting — from day-to-day city hall coverage to world-changing investigations like the one celebrated in the movie “Spotlight” — is faced with extinction.” I sent the quote to Matt…

    Tom Grubisich/ Street Fight- 15 readers -
  • Can the New Scroll Subscription Service Help Embattled Local Publishers?

    … regarded online-analytics site Chartbeat, is planning to launch a new subscription site that doesn’t try or even need to answer that hard question. He calls it Scroll, and it has $3 million in seed money from formidable publishers including the New York Times, News Corp and Axel Springer. Scroll’s subscribers would get ad-free editorial content from…

    Tom Grubisich/ Street Fight- 14 readers -
  • Will Local News Providers Make Virtual Reality an Actual Strategy?

    … As “chief instigator” of the new “Media-Nxt” report, entrepreneur and academic Sean Branagan is brimming with enthusiasm about what new technologies can do to inject life into local news that’s so often missing. Yet before completing his over-the-horizon peek in this space last week, Branagan flashed a surprising yellow caution light, saying…

    Tom Grubisich/ Street Fight- 15 readers -
  • After Fits and Starts, Collaborative News Is Finally Making Headlines

    …, which has a minority interest in his Spirited Media. *** Finally, I went to Scott Brodbeck, founder and Publisher of Local Now, which publishes the news sites ARLnow in the Northern Virginia inner suburb Arlington and RestonNow in the planned community of Reston in Northern Virginia’s Fairfax County. His quite independent view on collaborative…

    Tom Grubisich/ Street Fight- 17 readers -
  • Macaroni Kid Pushes Stroller Into Big and Site-Packed Local Parent Space

    … impressive is the engagement by the community. How many Facebook “likes” does Macaroni Kid have? Macaroni Kid is a pretty unique platform. When you aggregate the “likes” of our hundreds of local Facebook pages, we have about 1 million likes across the country. After Facebook, what’s the second-strongest social medium for both StrollerTraffic…

    Tom Grubisich/ Street Fight- 15 readers -
  • LifeStream’s Personalized News Empowers Users, Protects Their Privacy

    … What if users could be served up local and other news and an array of additional information that was exactly tailored to their interests, covering hundreds of categories? What if the super-detailed profiles making such personalization possible didn’t wind up in unprotected “cookie” files on the Web to be picked over by zealous marketers? Two…

    Tom Grubisich/ Street Fight- 24 readers -
  • Top News Stories and Trends in Local Business 3/27

    … Who’s got the time anymore to troll news sites for the latest trends and news in local business news? Well, we do. We tracked down the top local news from this month, so you don’t have to. The Latest and Greatest Local Business News Wells Fargo Survey: Small Business Optimism Surges to Pre-Recession Levels (Fuel Marketer News) Each quarter…

    Dex Media- 36 readers -
  • Facebook Journalism Project: A Complete Guide

    … number of video posts, engagement, total views and minutes viewed, and total number of profile followers. Video insights for profiles will also be available in the Mentions app over the coming weeks. We’ve added the option for broadcasters to pin comments to the bottom of a live broadcast. Live videos often get many comments during the broadcast…

    David Cohen/ AllTwitterin Social Facebook- 38 readers -
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