Local Search Association

  • Which businesses get the biggest bang for their local SEO buck?

    … Obviously, local search engine optimization (local SEO) is pretty critical for any small or medium-sized business. When you don’t have the built-in brand recognition or even the very, very big pocketbooks the bigger guys have, getting some local visibility online is the next best thing. But SEO isn’t a one-size-fits-all (or even most) solution. Not [...] Read More... The post Which businesses get the biggest bang for their local SEO buck? appeared first on Dex Media. …

    Dex Mediain SEO- 12 readers -
  • Better Use of Data Could Dramatically Alter Local Digital Sales

    … “old school” when it comes to small business (SMB) advertiser acquisition. All of that is about to change with the appearance of multiple companies trying to put data at the center of the way digital marketing is presented and sold to local businesses. Old-School Sales Tactics Sales tactics targeting SMBs have generally fallen into four buckets…

    Greg Sterling/ Street Fightin SEO EMail- 14 readers -