Local Search Marketing

  • Local Marketing Guide: How to Get New Customers

    … the deal – when people need what you sell they do a search on the Internet. Your local marketing efforts are more successful when people can actually find you. ACTION ITEM 3: Type into Google what someone would type into the search engine if they were looking for what you do or sell. What comes up on the first page? (Make sure you’re not logged…

    Tammy Hawk Bridges/ Perfect Marketing Equationin How To's- 10 readers -
  • How the Pigeon Update Affects Local Search Marketing

    …. In other business categories, the 7-Pack has disappeared entirely as large national directories now push out smaller local businesses, taking over all the top local listings. While there have been several tweaks to the Pigeon update since it first debuted, a general outline indicating how the Pigeon update affects local search marketing has emerged…

    Peter Brooke/ Blue Interactive Agencyin How To's- 21 readers -
  • Bing Ads Refines Local Targeting Features

    … Today, Bing Ads released new interface updates and features for location targeting. Radius targeting is now more granular and available in kilometers as well as miles. You can set radius targeting in 1 mile or 1 kilometer increments, up to 500 miles or 800 kilometers. Previously targeting was limited to 5 or 10 miles and then went up in 10 mile…

    Ginny Marvin/ Search Engine Landin SEO- 8 readers -
  • VIDEO + SLIDESHOW: Local Search at 60+ MPH

    WHY YOU NEED TO SHIFT GEARS: LOCAL AT 60+ MPH presented by Duane Forrester Sr. Product Manager, Bing. Presented at the Search Engine Land Summit at SMX Advanced 2014 in Seattle. Every business needs to know what's coming next, whether it's shifting demographics, supply and demand changes or product pricing predictions.

    Search Engine Landin SEO- 16 readers -
  • Yelp Rapes Businesses

    … How did Hitler massacre Jews? Gas chambers. How do some southern animal shelters get rid of unwanted dogs & cats? Gas chambers. How does Yelp rape businesses? (Digital) gas chamber, a.k.a. Yelp.com If you aren’t aware, Yelp (a local business review site) is the biggest & baddest “do evil” mother f*cking business of all time. You…

    Taewoo Kim/ ShoeMoneyin Paid Search- 19 readers -
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