Local Seo

    • How to create a kickass link-building strategy for local SEO

      Link-building is a tried and tested SEO tactic, and although there are a number of dubious ways to go about it, at base developing a strong link-building strategy is a smart and very necessary way to get your site ranked above your competitors. This is particularly true of local SEO, where a few savvy tactics for building links and relationships with other local businesses can ...

      Search Engine Watch- 10 readers -
    • The Expert’s Guide to Local SEO – September Updates are Live!

      This month's updates to The Expert's Guide to Local SEO have been published, and if you haven't purchased your copy yet - now is a great time to make the investment in your Local SEO future! Now up to 212 pages, Joy has added over 30 pages since she first published the guide in April. Along with the brand-new updates this month - we're rolling out a new deal on subscription ...

      Carrie Hill/ Local Universityin SEO- 21 readers -
    • Ask Yoast case study: SEO for a property inspector

      In this new Ask Yoast case study we’ll focus on an Australian real estate company: Building Properties Inspections Melbourne. This company specializes in building and pest inspections and provides its customers with reports, containing all the details of those inspections. What kind of customer makes use of these services? You could think of people who consider buying a propert ...

      Yoastin SEO- 19 readers -
  • The holidays arrived early for local marketers

    …The holiday season has arrived early for locally focused marketers. Consider the developments that have occurred just in the past week: Google My Business API added new features, including the ability to manage your Google Posts. Facebook announced a number of tools and partnerships supporting... Please visit Search Engine Land for the full…

    Chris Sherman/ Search Engine Landin SEO- 6 readers -
  • Video: Last Week in Local Oct. 9, 2017

    … on Google? SABs: in depth look at some of the issues they experience and also how to leverage Moz Local. https://moz.com/blog/sabs-decreased-local-search-visibility GMB community Go-to guides: great resource for newbies, but also to understand how Google sees the mostly commonly faced problems by agencies too. https://www.en.advertisercommunity.com/t5…

    Mike Blumenthal/ Local Universityin SEO- 7 readers -
  • SEO for non-profits

    …. This shouldn’t be that hard if you focus on decent writing and make sure your site structure is in order. Read more: ‘Low budget branding’ » Get the Local Premium bundle and fully optimize your local site! » $129 - Buy now » Info Local SEO Lots of non-profit organizations focus on a specific location or have multiple locations. You want people…

    Marieke Van De Rakt/ Yoastin SEO- 17 readers -
  • Ranking your local business part 8: Behavioral Signals

    … links and how to build citations, explained the importance of reviews, and the relative unimportance of social signals. Here, I’ll take a look at the most nebulous but potentially most influential component of local rankings: behavioral signals. Make sure your customers find your shop! Optimize your site with our Local SEO plugin and show your…

    David Mihm/ Yoastin Social SEO- 11 readers -
  • [Infographic] 40 Technical SEO Mistakes – SEMrush Study 2017

    As we are all know, No one can make a website which is perfect and impeccable and sometime It’s quite difficult to develop an error free. Every time we are facing thousands of issues on the website while developing. After developing the website, when it’s come to technical SEO mistakes then it difficult to resolve.

    The Next Scoop- 20 readers -
  • Ranking your local business part 7: Social Signals

    … drunk from a firehose. There are a lot of angles from which to attack Local SEO! Generally speaking, though, social media is not one of them, so this will be the shortest post of the series. Marcus Miller of Bowler Hat Marketing, a long-time participant in the Local Search Ranking Factors survey, sums up the place of social media brilliantly: “Do…

    David Mihm/ Yoastin Social- 17 readers -
  • How to make sure your dealer locator tools are optimized for local SEO

    … Brands with many distributor locations across the country use dealer locator tools to provide consumers information on how to find their products at local stores. But more often than not, these dealer locator mappers are missing the necessary local SEO optimizations that make their distributor locations appear prominently on search results pages…

    Search Engine Watchin SEO How To's- 23 readers -
  • Ranking your local business part V: Citations for local search

    … from, but implemented incorrectly, tracking numbers can pollute your thumbprint. As can stuffing your business name with keywords because you think it will help you rank for those terms. Make sure your customers find your shop! Optimize your site with our Local SEO plugin and show your opening hours, locations, map and much more! » Buy now » Info…

    David Mihm/ Yoast- 19 readers -
  • Ask Yoast case study: SEO for local businesses

    … of the page. If there are multiple H1 headings, Google doesn’t know which one you deem most important. The meta description is another important content element for SEO. A good meta description is crucial if you want to convince possible visitors to click through to your site. With a clear description, you can inform potential visitors what a page…

    Yoastin SEO- 16 readers -
  • Ranking your local business part IV: Inbound links

    … to your website–to announce to their customers (and Google!) where people can buy their product in your area. Vendors (testimonials) Are there particular vendors from whom you purchase a lot of goods or services? Ask them if you can contribute a testimonial to their website, and if they really appreciate your business, that testimonial will contain…

    David Mihm/ Yoastin SEO- 16 readers -
  • Ranking your local business #3: Website optimization

    … business-to-business industry.) An example from the medical field would be to use “ear, nose, and throat doctor” instead of “otolaryngologist.” Keyword research is an entire sub-discipline within SEO and it’s easy to go down a rabbit hole. But there are a couple of easy sources for good keywords to target: Pay attention to the language…

    David Mihm/ Yoastin SEO- 25 readers -
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