Localeze

  • The Price of Free Listings Revisited: A Hyperlocal Business Perspective

    … simply added their information to the Yellow Pages, their biggest decision being whether or not to take out a standard listing or pay for a larger one. Once the Yellow Pages broke up and companies such as Infogroup, Acxiom, and Localeze began offering online citation services, the local business owner’s life got infinitely harder. As Andrew mentioned…

    Street Fight- 15 readers -
  • The Price of Free Listings

    … local business data aggregators, Acxiom, InfoGroup and Localeze (now part of Neustar), for the privilege of cleaning your data in their systems. This was an imperfect solution thanks to legacy business technical challenges and misaligned incentives between all parties involved. Things were still a mess. In 2011, Yext introduced PowerListings…

    Andrew Shotland/ Street Fightin Google- 24 readers -