Location-Based Services

  • Foursquare Data Shows Up Today in More Places Than You’d Think

    … Foursquare has come a long way since its launch in 2009 as a pioneer of the check-in. I remember it well. Along with competitor Gowalla, which got absorbed into Facebook in 2012, Foursquare made quite a splash with the novel concept that users could click a button to share their location with friends and compete for badges and the much-coveted…

    Damian Rollison/ Street Fight- 27 readers -
  • #SFSNYC: At JPMorgan Chase, the Value of Location Is as a Signal of Intent

    … of location as a signal of intent, is very similar to the way search marketing works, when people type into Google and what problem they are trying to solve. Google’s been very successful as a platform for marketers to put relevant products or services in front of people as they raise their hands up. In the physical world, there is a similar type of effect…

    Street Fight- 17 readers -
  • Friends Don’t Let Friends Dial Drunk — There’s a ‘Mode’ for That

    … pull extremely accurate geolocation data with little drain on battery life. This led us to develop more location based apps, as each new user under the X-Mode SDK will make the features of every app stronger. We also developed Walk Against Humanity, which is an exercise app that’s mean to you. X-Mode hopes to one day release and launch an app…

    Street Fight- 22 readers -
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