Long-Form

  • 12 Reasons Why Video is Changing Everything for Traditional Media

    … targeting Millennial women. And The Independent recently became the U.K.’s first national newspaper to move to a digital-only future. #2 Mobile Comes First: Recent comScore data shows that desktop internet use might have peaked last year, and is in a steady decline in favor of mobile – particularly on video savvy social platforms. That’s why many…

    Greg Jarboe/ ReelSEOin Social Facebook- 17 readers -
  • Longer-Form Articles Work on Smartphones (Study)

    … Good news for publishers dabbling in Facebook Instant Articles: A new study from Pew Research Center found that long-form news articles are more effective among smartphone users. The study was conducted by Pew in association with the John S. and James L. Knight Foundation, using audience behavior metrics from web analytics provider Parse.ly…

    David Cohen/ AllFacebookin Social Facebook Twitter- 18 readers -
  • Millennials Ensure 46% of Video is Consumed Via Mobile [Report]

    … were longer than 10 minutes — Millennials are at it again.Larger screens continue to get the lion’s share of video views for content over 10 minutes long, with that format making up 74% of all video watched on connected TVs (CTV) in the fourth quarter.Tablet use for content 10–30 minutes in length grew for the third consecutive quarter to 21…

    Greg Jarboe/ ReelSEO- 17 readers -
  • How to Mix Up Your Content Marketing

    I enjoyed this infographic from JBH and the story and imagery it produces as you think about content. 77% of marketers now utilize content marketing Tweet This! and 69% of brands create more content than they did a year ago Tweet This!. And just as everyone has a taste for their favorite cocktail, it’s important to remember that your audience is diverse – with many enjoying ...

    Douglas Karr/ Marketing Technology Blog- 18 readers -
  • Is the YouTube Algorithm Becoming Too Predictable?

    … to hear is that YouTube wanted to place an emphasis on watch time so they created algorithms to sort for and reward that. But I suspect the truth of the matter has to do more with advertising. The dollars spent by channels as advertising would make the vast majority of the list populated by ads and music videos. The 13th most viewed video uploaded…

    Andy Smith/ ReelSEOin Social YouTube- 25 readers -
  • By 2019, 80% of the World's Internet Traffic Will Be Video [Cisco Study]

    … (i.e YouTube, Facebook), long-form (i.e. Hulu), Internet-to-TV (i.e Netflix), as well as live-streaming, online rentals and purchases, and webcam views, and estimates that content delivery network traffic will deliver over half of all internet video traffic by 2019. To put that into perspective, it would take a single person 5 million years to watch…

    Carla Marshall/ ReelSEO- 54 readers -
  • TV Everywhere Video Ad Views Increase by 368% in Q3 2014

    … Viewers are becoming increasingly receptive to digital video advertising, particularly behind authenticated, or TV Everywhere, content, and also on mobile devices. As more and more broadcasters publish video content behind a paywall, 46% of long-form and live video ad views now come from users signed up to a TV subscription service, an increase…

    Greg Jarboe/ ReelSEOin Facebook YouTube- 15 readers -
  • JW Player on The Latest in Video Technology Innovations

    Jeroen “JW” Wijering, founder of JW Player, and a pioneer of the online video player, highlights the best in state-of-the-art video technology for 2014. JW walks us through the current industry standards, how HTML5 is changing the way video is consumed, how adaptive streaming works, and why you should be captioning your video content.

    Carla Marshall/ ReelSEOin SEO Google YouTube- 10 readers -
  • Watch Time: A Guide to YouTube's Most Important Ranking Factor

    … of other gamers doing the same thing, so how did he come to dominate? PewDiePie consistently uploads multiple long-form videos, that his fans devour. They watch, watch some more, and then watch other content, either on his channel, or a related one. The Watch Time gets racked up, YouTube recognizes the intense level of engagement, pushes the channel…

    Mark R Robertson/ ReelSEOin Social SEO YouTube- 28 readers -
  • 3 Ways to Optimize Videos for Mobile Devices [Creators Tip #161]

    … Devices There are still a lot of people who encode their videos so they only work on desktops. Ideally, you need to encode your videos in such a way that they work for smartphones and tablets. There are two approaches you can take for this: Short-form Video: Use a MP4 file for videos that last up to 4 minutes in length. Long-form Video: Use Apple's…

    Carla Marshall/ ReelSEOin YouTube- 24 readers -
  • Rainy Days & Big Screens Push Online Video Engagement

    … of entertainment. Consumers on connected TVs spent 81 percent of their time watching videos longer than 10 minutes.Mobile devices remain the favorite “snacking tool.” Viewers spent 45 percent of their time watching videos of six minutes or less in length.On tablets, viewers spent 23 percent of their time watching video of 30-60 minutes in length…

    Greg Jarboe/ ReelSEOin Social YouTube- 10 readers -
  • 50% of Video Views Will Be Via Mobile in 2016 [Research]

    …, and indicate that more bandwidth capacity, and increasingly affordable and innovative devices means this estimate is on target. Video Length and the Multi-screen Experience In Q2 2014, the share of time watched for videos over 10 minutes in length was 81% for Connected TVs, 70% for tablets, 62% for desktops and 49% for smartphones. Connected TV also…

    Carla Marshall/ ReelSEO- 2 readers -
  • 33 Amazing YouTube Facts and Stats to Tweet and Share

    … Ever wondered how many hours of video are uploaded to YouTube every 10 seconds? Or how many billions and billions of hours of cat videos, how-tos, music videos, beauty tutorials, and unboxings we watch every month? YouTube is an amazing space and so generates some incredible stats - we bring you 33 of them below. All statistics and facts…

    Carla Marshall/ ReelSEOin Social- 25 readers -
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