Long-Form

  • How The New York Times is Making News With Social Video

    … newspaper can claim. The media company has also managed to handle the transition from print to digital well, now claiming 2.5 million paying subscribers (both print and digital) comprising 60% of the brand’s overall revenue. As more of its content went digital, the NYT began to create an engaging, social video presence on platforms such as Facebook…

    ReelSEOin Facebook Twitter How To's YouTube- 26 readers -
  • Group Nine Media steals the show at #NewFronts2017

    … that matter to young people.” The brand announced: A Kaj Larsen project: Award-winning former Vice and CNN Correspondent Kaj Larsen is joining NowThis this month as Sr. Correspondent, responsible for creating and producing both short-form and longer-form news and docu-series, many of which he will host. One of his first episodic series will focus…

    Greg Jarboe/ ReelSEOin Facebook YouTube- 33 readers -
  • 12 Reasons Why Video is Changing Everything for Traditional Media

    … to be a part of the content creation experience, in addition to just absorbing it, and they’re even more socially and tech-savvy than their predecessors. Moreover, they already spend more time on smartphones and tablets than Millennials, so look for publishers to prioritize personalization of both short-form and long-form video for their mobile…

    Greg Jarboe/ ReelSEOin Social Facebook- 26 readers -
  • Longer-Form Articles Work on Smartphones (Study)

    …. According to Pew, total engaged time (time spent scrolling, clicking or tapping) with news stories 1,000 words and longer averaged about twice that with stories of 101 to 999 words—123 seconds, compared with 57 seconds. Pew added that while 76 percent of the articles it studied were of the shorter variety, long-form stories attracted visitors…

    David Cohen/ AllFacebookin Social Facebook Twitter- 19 readers -
  • Millennials Ensure 46% of Video is Consumed Via Mobile [Report]

    … According to the latest report from Ooyala, 46% of all video plays in Q4 2015 were on mobile devices like tablets and smartphones. In fact, tablet and smartphone video consumption grew 35% in the past year and have grown 170% since 2013. So, video marketers might assume that mobile devices are driving the trends in the digital video marketing…

    Greg Jarboe/ ReelSEO- 29 readers -