• How The New York Times is Making News With Social Video

    … Founded in 1851, the New York Times (NYT) is one of the most recognized media companies in the United States, as well as across the world. Over the last 160 years, NYT has built a name for itself as a destination for authoritative news and professional journalism, so much so the brand has earned 122 Pulitzer Prizes, more than any other…

    ReelSEOin Facebook Twitter How To's YouTube- 24 readers -
  • Group Nine Media steals the show at #NewFronts2017

    … attended the NewFront presentation and launch party that Group Nine is “a digital-first media company built for the mobile, social, and video-first world. A world where yesterday’s cable pipes are today’s social pipes. In this new reality, platforms own distribution — but brands own hearts and minds.” He added: “Our four brands (NowThis, The Dodo, Seeker…

    Greg Jarboe/ ReelSEOin Facebook YouTube- 33 readers -
  • 12 Reasons Why Video is Changing Everything for Traditional Media

    … to be a part of the content creation experience, in addition to just absorbing it, and they’re even more socially and tech-savvy than their predecessors. Moreover, they already spend more time on smartphones and tablets than Millennials, so look for publishers to prioritize personalization of both short-form and long-form video for their mobile…

    Greg Jarboe/ ReelSEOin Social Facebook- 26 readers -
  • Longer-Form Articles Work on Smartphones (Study)

    … Good news for publishers dabbling in Facebook Instant Articles: A new study from Pew Research Center found that long-form news articles are more effective among smartphone users. The study was conducted by Pew in association with the John S. and James L. Knight Foundation, using audience behavior metrics from web analytics provider Parse.ly…

    David Cohen/ AllFacebookin Social Facebook Twitter- 19 readers -
  • Millennials Ensure 46% of Video is Consumed Via Mobile [Report]

    … driving us to a digital homogeneity that is distinctly mobile.” For example, Millennials are significantly change engagement patterns by device and long-form video: For the second quarter in a row, 69% of all videos watched on smartphones were under 10 minutes long. On the flip side, that means that nearly one-third of smartphone videos watched…

    Greg Jarboe/ ReelSEO- 28 readers -
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