"Loreal" redirects here. This can also be the adjective related to lore.The L'Oréal Group is a French cosmetics and beauty company, headquartered in Clichy, Hauts-de-Seine, France. It is the world's largest cosmetics company, and has a registered office in Paris It has developed activities in the field of cosmetics, concentrating on hair colour, skin care, sun protection, make-up, perfumes and hair care, the company is active in the dermatological, tissue engineering and pharmaceutical fields and is the top nanotechnology patent-holder in the United States.
Posts about L'Oréal
  • Why L’Oréal Launched a Beauty Newsroom

    … Eugene Schueller is best known as the young chemist who founded L’Oréal in 1909. But many might not realize that he was also one of the most innovative advertisers of his time—and a pioneer of content marketing. Before L’Oréal came to be, Schueller was breaking ground as an editor for the hairdressing magazine La Coiffure de Paris. In 1912, he…

    Amanda Walgrove/ The Content Strategist- 13 readers -
  • Build it? Buying Niche Media May be Better

    … enough, and the audience is happy, why not?” And as it turns out, brands aren’t the only companies sniffing around for deals. Media companies are also ready for change. Many are looking outside of advertising and subscription revenue, and some publishers are even actively seeking corporate support. Men’s digital powerhouse Thrillist Media Group…

    Content Marketing Institute- 9 readers -
  • How to fix social media and banner ads

    … the kind of solution brands discover when they ask consumers what they need rather than tell them. Sometimes merely listening reveals a new product opportunity. J. Crew did this when a New York magazine writer begged the brand to bring back its scoop-back tank swimsuit. Not only did J. Crew bring the bathing suit back, they took out a full page print…

    Digidayin Social Facebook How To's- 10 readers -
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