Luxury

  • How Equinox Makes Money From Luxury Content

    … ***AUTHOR IS TESSA WEGERT*** There’s a difference between wanting to produce high-quality luxury content and actually doing it. While 73 percent of marketers say developing more engaging content is their top priority, only a handful of brands actually run successful content programs. One such brand is Equinox, the luxury fitness chain that sets…

    Joe Lazauskas/ The Content Strategistin Content How To's- 9 readers -
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