Lydia Kaldas

  • The Economist to Publish Weekend Editions on Snapchat Discover

    …, comparative and evidence-based outlook, with a dash of wit for good measure, is a perfect fit for the Snapchat generation. The Economist senior vice president of strategy and channel relationships Lydia Kaldas said: Joining Snapchat Discover is the latest initiative in our “Read, Watch, Listen” strategy, allowing The Economist to adapt its highly…

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