Macro Conversions

  • Conversion Goal? It Depends on Your Business Model

    … a good conversion rate for this offer. Unlike AutomateAndGrow, the American Heart Association doesn’t sell anything. According to this burb on their home page, their macro goal is to help people achieve healthier lives. From a quick review of their website, it looks like their primary goal is to get people to read and act on their content…

    Kathryn Aragon/ The Daily Egg- 28 readers -