Malcolm Gladwell

Malcolm T. Gladwell, CM (born September 3, 1963) is a Canadian journalist, bestselling author, and speaker. He has been a staff writer for The New Yorker since 1996. He has written five books, The Tipping Point: How Little Things Can Make a Big Difference (2000), Blink: The Power of Thinking Without Thinking (2005), Outliers: The Story of Success (2008), What the Dog Saw: And Other Adventures (2009), a collection of his journalism, and David and Goliath: Underdogs, Misfits, and the Art of Battling Giants (2013). All five books were on The New York Times Best Seller list.
Posts about Malcolm Gladwell
  • 15 Thought-provoking quotes about innovation and success

    … but to create change. Once they are determined, there is nothing you could do or say to move them off their goal.” “To be a great company, you need to manage the social aspect of the company. Many start-ups are lacking this because they have not been around long enough to develop this competency. General Motors knows how to help employees, manage…

    {grow}- 9 readers -
  • Actionable Marketing Guide Summer Reading List

    … to market and sell products. It’s the grandfather of thinking in this category. The New Rules of Marketing and PR by David Meerman Scott. This is one of the early books on online marketing and social media. It’s worth your time as an overview. My students either loved it or found it too elementary. The Tipping Point by Malcolm Gladwell. Gladwell…

    Heidi Cohen/ Heidi Cohen- 13 readers -
  • 16 Essential educational resources for the marketing professional

    … at the start of each day has motivated me better than any cup of coffee. Outliers: The Story of Success by Malcolm Gladwell This is the book in which Malcolm Gladwell lays out his now-famous theory that learning any skill well takes 10,000 hours of practice. It can seem a little scary, though, so I also included the next book: The First 20 Hours…

    {grow}- 14 readers -
  • This Surprising Reading Level Analysis Will Change the Way You Write

    … favorites—is written at a 13th grade level.) In recent years, it seems an increasing number of sophisticated thinkers have intended to reach larger audiences through literary simplification (e.g., Malcolm Gladwell, one of the smartest people I’ve met, who certainly could write at a 13th grade level but intentionally writes at 8th grade level in order…

    Shane Snow/ The Content Strategistin Content- 23 readers -
  • #TBT LOL

    … enough to start using for those new to netspeak. Meaning dilutes with broad usage Let’s be honest, LOL is completely meaningless today. If you are “laughing out loud” you have to write out “actually laughing out loud.” At best, LOL attempts to convey “I’m joking or being sarcastic.” Is there a lesson here that brands should resist the evolution…

    Sarah Burns/ BoostBlog- 29 readers -
  • Try Your Hand at A/B Testing for a Chance to Win the Email Subject Line Contest

    … challenge in it. "People's ability to understand the factors that affect their behavior is surprisingly poor," according to research from Dr. Noah J. Goldstein, Associate Professor of Management and Organizations, UCLA Anderson School of Management. Or, as Malcolm Gladwell more glibly puts it when referring to coffee choices, "The mind knows…

    Moz Blogin EMail- 16 readers -
  • Can Your Brand Benefit from Digital Detox?

    … restaurant Chipotle decided to give this concept a shot. In July 2014, the company announced plans to use its formerly blank bags and cups as literary canvases. They’ve lined up an impressive slate of writers to create short fiction and non-fiction works for their customers to read as they eat. So far, Toni Morrison, Malcolm Gladwell, Michael…

    Ben Plomion/ Convince and Convertin Content- 3 readers -
  • How SEO Tips And Tricks For Bloggers Can Make You Rich

    … SEO tips and tricks can make me rich? How is that possible? I am living proof. I have done very well online (google “Lawrence Tam 100k month”), and a big part of these earnings was using SEO tips and tricks. If you know anything about me, I started out as an engineer. I got laid off. I got another job with crappy pay and two kids later, my…

    Lawrence Tam/ Lawrence Tamin Social SEO How To's- 16 readers -
  • The 15 Best LinkedIn Pulse Articles On Marketing

    … steps to viral content. “STEPPS:” Social Currency, Triggers, Emotion, Public, Practical Value, and Stories. 13. What Makes Malcolm Gladwell Fascinating (188,855 pageviews / 165 comments) by Adam Grant. I’ve written a few times about what makes content interesting or people fascinating. But in this post, Adam Grant debates whether Malcolm…

    Michael Brenner/ B2B Marketing Insiderin Social Content- 10 readers -
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