Malcolm Gladwell

Malcolm T. Gladwell, CM (born September 3, 1963) is a Canadian journalist, bestselling author, and speaker. He has been a staff writer for The New Yorker since 1996. He has written five books, The Tipping Point: How Little Things Can Make a Big Difference (2000), Blink: The Power of Thinking Without Thinking (2005), Outliers: The Story of Success (2008), What the Dog Saw: And Other Adventures (2009), a collection of his journalism, and David and Goliath: Underdogs, Misfits, and the Art of Battling Giants (2013). All five books were on The New York Times Best Seller list.
Posts about Malcolm Gladwell
  • Actionable Marketing Guide Summer Reading List

    … to it. I love the core thesis: You get more satisfaction from setting goals and working to achieve them. The winners are the people who set high bars and achieve. The Power of Habit by Charles Duhigg. I picked this book up in an airport. I was intrigued. I like that it made me understand how to create and change habits. Getting Things Done by David…

    Heidi Cohen/ Heidi Cohen- 11 readers -
  • 16 Essential educational resources for the marketing professional

    … at the start of each day has motivated me better than any cup of coffee. Outliers: The Story of Success by Malcolm Gladwell This is the book in which Malcolm Gladwell lays out his now-famous theory that learning any skill well takes 10,000 hours of practice. It can seem a little scary, though, so I also included the next book: The First 20 Hours…

    {grow}- 12 readers -
  • This Surprising Reading Level Analysis Will Change the Way You Write

    … favorites—is written at a 13th grade level.) In recent years, it seems an increasing number of sophisticated thinkers have intended to reach larger audiences through literary simplification (e.g., Malcolm Gladwell, one of the smartest people I’ve met, who certainly could write at a 13th grade level but intentionally writes at 8th grade level in order…

    Shane Snow/ The Content Strategistin Content- 21 readers -
  • #TBT LOL

    … today. How did this happen and what can marketers learn from it? To find out, we unscientifically surveyed a statistically insignificant sample of early dot commer Silicon Valley types. This is what we learned. Disruptive brands create new vocabulary “We used LOL in the 90’s but it was more popular in the early 2000’s when mobile phone text…

    Sarah Burns/ BoostBlog- 27 readers -
  • Try Your Hand at A/B Testing for a Chance to Win the Email Subject Line Contest

    … challenge in it. "People's ability to understand the factors that affect their behavior is surprisingly poor," according to research from Dr. Noah J. Goldstein, Associate Professor of Management and Organizations, UCLA Anderson School of Management. Or, as Malcolm Gladwell more glibly puts it when referring to coffee choices, "The mind knows…

    Moz Blogin EMail- 13 readers -
  • Can Your Brand Benefit from Digital Detox?

    … restaurant Chipotle decided to give this concept a shot. In July 2014, the company announced plans to use its formerly blank bags and cups as literary canvases. They’ve lined up an impressive slate of writers to create short fiction and non-fiction works for their customers to read as they eat. So far, Toni Morrison, Malcolm Gladwell, Michael…

    Ben Plomion/ Convince and Convertin Content- 3 readers -
  • How SEO Tips And Tricks For Bloggers Can Make You Rich

    …. I am throwing in the best SEO tips and tricks to date. This will help you not only get ranked, but found, read and shared. Let’s dive in. From SMPS Boston SEO Tips and Tricks: How To Start Using On Page SEO On page SEO (I have a write up you should see) is the sum total of essentials needed to create conduits in and out of your page. These…

    Lawrence Tam/ Lawrence Tamin Social SEO How To's- 14 readers -
  • The 15 Best LinkedIn Pulse Articles On Marketing

    … steps to viral content. “STEPPS:” Social Currency, Triggers, Emotion, Public, Practical Value, and Stories. 13. What Makes Malcolm Gladwell Fascinating (188,855 pageviews / 165 comments) by Adam Grant. I’ve written a few times about what makes content interesting or people fascinating. But in this post, Adam Grant debates whether Malcolm…

    Michael Brenner/ B2B Marketing Insiderin Social Content- 8 readers -
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