Management Best Practices

  • 2016 is the year to improve marketing

    … I believe marketing needs to dramatically improve this year. Know customers including terminology. Measure results. Stop selling and be helpful. There are way too many car commercials on TV today. Do they sell any cars? I would go online and research cars based on my needs. Family, job situation, etc. Time to improve marketing, plain and simple. Thoughts? Love your comments. Filed under: BtoB Marketing, Management best practices, Marketing, sales-ready leads, Social Networks, value proposition…

    Jeff Ogden/ Fearless Competitorin Social- 6 readers -
  • Step into the Spotlight and Get Noticed

    …! ******************************************************* Tsufit specializes in coaching entrepreneurs and keynote speakers and authors to captivate their audiences. Step Into The Spotlight! is “Necessary and Delightful!” Tom Peters Tsufit 2006-2015 What do you think? Love to read your comments and I look forward to reading this book. Filed under: BtoB Marketing, Great books, Keynote Speaker, Keynote Speaking, Life Lessons, Management best practices, Personal growth…

    Jeff Ogden/ Fearless Competitor- 18 readers -
  • Marketing Matters

    … travel and engage in these conversations? The CEO – perhaps, but top marketing exec is a logical choice, provided he or she knows how to ask probing questions and uncover valuable information. Marketing and sales are aligned. Here is a sample question. How did an initiative rise from “nice to have” to “must have?” Make learning buyers your priority for 2016! What do you think? Love comments and good marketing questions. Filed under: BtoB Marketing, Management best practices, Marketing, Marketing Metrics…

    Jeff Ogden/ Fearless Competitor- 12 readers -