Managing Adwords Bids

  • The Necessity of Regular Bid Changes

    … will have an impact on yours. By routinely changing bids you can continually adapt to the market, pushing and pulling where needed to hit your goals more easily. Spending Too Much Besides capping budgets or pausing parts of your account, bids are the top way to control costs. Naturally higher positions cost more than lower positions and get more clicks…

    Jacob Fairclough/ PPC Hero- 4 readers -
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