Managing Expectations

  • 4 Simple Steps to Managing Your Clients’ SEO Expectations

    Content Marketing, Owned Media, SEO You’ve got a new client. Congratulations! There’s nothing like starting off the New Year with the promise of success on the horizon. Wait, did I say “promise”? I meant “chance”…and that’s if you’re lucky. The SEO game is a harsh, cruel tug-of-war against constantly shifting algorithms and best practices.

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