Manual Penalties

  • Why you may need to be aware of booby traps when hiring a new SEO

    …, as I checked for manual penalties or de-indexation by searching site:example.com, it became apparent that not every page had been dropped. Only the homepage so far. This at least narrowed the search down, and meant that I could check the source code for the homepage, and see if there was anything odd going on. Sure enough, there it was: This line…

    Search Engine Watch- 11 readers -
  • Web users think most outbound links are commercial [study]

    … actually be there because of some business or personal relationship. That doesn’t automatically make them sketchy. It’s just human nature. Of course Google doesn’t necessarily see it that way. Many people fear the dreaded manual penalty and go the extra mile to neuter links, even when they have perfectly valid reasons to point visitors…

    Chris Lake/ Search Engine Watchin SEO- 10 readers -
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