March Madness Ad Spending

  • How Are Advertisers Capitalizing on March Madness?

    … In 2015, there were 11.3 million average total viewers of the NCAA’s March Madness, along with a record 80.7 million live video stream viewers. The most watched game attracted 28.3 million total viewers. If you don’t think it’s a big deal, you should try working in downtown Indianapolis this month (where our offices are)! We’ll be working from…

    Douglas Karr/ Marketing Technology Blogin How To's- 14 readers -