Marin Software

  • 7 Steps for Mastering Your B2B Social Selling Efforts

    … is still evolving. Apps like Leadfeeder are changing the game in this regard, though, making it easy to track which pages your anonymous site visitors load, and also providing data on the organizations that your visitors come from. When you’re able to see what content about you interests your sales leads most, you can increase the effectiveness…

    AllFacebookin Social Facebook- 33 readers -
  • Speaking At The Marin Software All Hands Meeting

    … Mar. 04 If you’ve been reading PPC Ian for a while, you know that I’m a tremendous fan of Marin Software. Marin Software is an incredible digital marketing platform for enterprise-level marketing professionals, teams, and agencies. Continuing their rapid trajectory of growth and success, Marin just acquired social media platform Social Moov…

    Ian Lopuch/ PPC Ianin Paid Search- 6 readers -
  • How to Boost Facebook Ad Relevance with Lookalike Custom Audiences

    Facebook advertising works because the social platform provides lots of different ‘levers’ to help advertisers target the right prospects. By pulling all these levers, advertisers can ensure their ads reach only individuals most likely to be interested in their products. Of course, Facebook makes precision targeting possible by analyzing a deluge of data about the preferences of its 1.

    AllTwitter- 15 readers -
  • Marin Software Acquires SocialMoov

    … Cross-channel advertising cloud Marin Software, a Facebook Preferred Marketing Developer, announced that it will acquire social advertising platform and fellow PMD SocialMoov, which serves Facebook and Twitter. The two companies said they expect the transaction to close in mid-February, at a total price tag of $18.75 million — $8 million…

    David Cohen/ AllFacebookin Affiliate Social Facebook Twitter- 10 readers -
  • Event Recap: Marin Masters

    … Media in his review of ad copy best practices. Our CEO David Greenbaum and Ryan Robbins from LD Products did a great job highlighting the value of creative optimization. The day wrapped up with a closing fireside chat from Marin’s CEO David Yovanno about the future of digital advertising, and a closing cocktail party with hors d’oeuvres…

    Madeline Milani/ BoostBlogin Paid Search- 7 readers -
    Earlier about the same topic:
  • Marin Software Adds Support For Google Shopping Campaigns

    … Marin Software has added support for Google Shopping Campaigns, which will become the only way to manage Product Listing Ads (PLAs) in AdWords beginning in late August. The dynamic campaigns tool in the Marin platform automates Shopping Campaign creation and optimization. Advertisers can automate bid strategies, based a number of targets…

    Ginny Marvin/ Search Engine Landin SEO Google- 17 readers -
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