Mark Traphagen

  • Social Media Marketing World 2016 Influencer Roundup

    … in the industry. Ian Cleary increased his conversions by 520% using Content Upgrades. One social media tactic I recommend for marketers is to “map the path to the buyer.” This applies more to B2B brands. In close collaboration with the sales team, the marketing folks should help identify the people who influence decision makers at target accounts…

    Heidi Cohen/ Heidi Cohenin Social EMail- 35 readers -
  • SMX East Recap: Avoid Content Marketing Chaos

    … I attended SMX East this year, and had the awesome opportunity to take in a wide variety of sessions. One of my favorites included “Content Marketing: Success by Design” with Eric Enge and Mark Traphagen. They gave a great presentation and offered plenty of great points designed to help brands take their content marketing efforts to the next…

    Matt Secrist/ Search Engine Journalin Content- 3 readers -