Market Segmentation

  • Marketing Segmentation Challenges and Opportunities

    … channels was an extreme challenge Tweet This!. In this infographic, Kahuna details why segmentation and personalization is not a nice-to-have but a must, the returns from moving beyond overly simple segmentation, and what’s holding marketers back. About Kahuna Kahuna is a communication automation platform that leverages rich cross-channel data…

    Douglas Karr/ Marketing Technology Blog- 13 readers -
  • How to Identify a Hungry Market For Your Next Digital Product

    … Creating the best product possible is what all digital product developers strive for. After all, first impressions count, right? And I think it’s only fair to inform you that if your product is inferior, your customers will be happy to let you know about it. They’ll also let all their friends know as well, and your business will suffer…

    Famous Bloggersin How To's- 26 readers -