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Growing complexity and mounting pressure to prove impact are just two reasons why marketing is more challenging today than it has ever been before. The combination of more available channels, more informed customers, the proliferation of data, and the constant need to prove contribution to revenue and other goals has resulted in mounting pressure on marketers to become more th ...
… Rudy Nadilo is the innovative President of Dapresy North America. Dapresy is a Swedish marketing research technology provider that has made radical improvements in the way market researchers report on data via online dashboards. During his career, Rudy has been a leading force in advancing the marketing research industry by revolutionizing…