Marketing Experiments

    • The best SEO influencers and resources to follow

      More than any other digital marketing discipline, SEO is a game of opinions. There is no one-size-fits-all strategy that guarantees success, and that leaves plenty of room for healthy debate. Given how profitable SEO can be when done well, the industry has spawned a vast array of influencers, dispensing morsels of invaluable insight that businesses can apply to their own strategies.

      Search Engine Watch- 19 readers -
  • Enhanced Existing Content Marketing Increases Your ROI

    … content isn’t a new concept. For years, book publishers have updated existing books to make them more attractive and marketable. For example, David Meerman Scott’s The New Rules of Marketing & PR is in its 5th edition. As content marketing continues to grow, marketers will discover that their content budgets (aka their corporate allowances…

    Heidi Cohen/ Heidi Cohenin Content- 39 readers -