Marketing Interviews

  • An Interview with Giles House, SVP and CMO, of CallidusCloud

    … Download the 2016 Sales and Marketing Sentiment Study[/button]Gartner recently named CallidusCloud a leader in its Magic Quadrant for Sales Performance Management based on completeness of vision and ability to execute. No doubt why, as their suite of products are helping their clients drive revenue. We discuss CallidusCloud’s second annual Sales…

    Douglas Karr/ Marketing Technology Blog- 20 readers -
  • 19 Sales Stats for Email, Phone, Voicemail, and Social Selling

    … and quotas. It also isn’t a static field. Technology has changed sales as much as any other industry. Social media has given more ways to reach customers and things like email can be effective tools for those who know how to use it. This infographic from Bizness Apps shows the far-reaching impact tech has on sales, and how it’s changed the game. 19…

    Marketing Technology Blog- 22 readers -
  • The 4 Principles of Creating Desire in the Sales Process

    … The last time we did a podcast with Brett Evans, we heard his amazing advice on the Do’s and Don’ts of Writing Effective Prospecting Emails. Brett returns with another amazing interview where he walks through 4 principles to keep handy in the sales process for creating desire with your prospect. Sales is not simply a process, it’s also a mindset…

    Douglas Karr/ Marketing Technology Blog- 14 readers -
  • Interview: Rudy Nadilo on Research and Data Visualization

    … packaged goods, advertising, product management and marketing research. Rudy has served as CEO, marketing director, technologist, motivator and turnaround expert, as well as the sales force behind the sales teams where he has been engaged. Here’s our interview with Rudy where we discuss the Research Revolution and introduce Dapresy’s unique approach…

    Douglas Karr/ Marketing Technology Blog- 22 readers -
  • Interview: Kris Reid on SEO and Reputation Engineering

    … of manipulating search engine rankings. Kris calls this reputation engineering – where they utilize all the SEO tools to deconstruct how competitors are ranking, then build a strategy for their clients to beat them. About Ardor Media Factory Ardor Media Factory helps businesses achieve utmost success in their respective niches. By using the most innovative…

    Douglas Karr/ Marketing Technology Blog- 18 readers -
  • An Interview with Kraig Swensrud, CMO of Campaign Monitor

    … Kraig Swensrud is an entrepreneur, product and marketing executive with a track record of success in leading high growth internet software companies. That history included the founding of GetFeedback and Kraig was the CMO of Salesforce. Kraig is now the Chief Marketing Officer of Campaign Monitor, a global leader in email marketing…

    Douglas Karr/ Marketing Technology Blog- 26 readers -
  • Interview: Zain Raj on Marketing for Tomorrow, Not Yesterday

    … It’s not enough to play by the old rules of marketing anymore. They’ve changed – for good. In today’s world, the Insight Economy™, even some of the most steadfast and iconic mega-brands are stumbling as they fail to recognize that we’ve moved into a new future. We’ve got educated consumers, brilliant technological advancements, and more channels…

    Douglas Karr/ Marketing Technology Blog- 11 readers -
  • Interview: Brad Seaman from MonsterConnect on Sales Acceleration

    … Brad Seaman is a leader in the sales industry. Being a 2nd generation call center technology pioneer, Brad was introduced to sales in his late teens and now has over 10 years of hands-on experience. After analyzing and identifying the issues in sales, Brad helped create the B2B Prospecting Enablement Solution, MonsterConnect. As well…

    Marketing Technology Blog- 13 readers -
  • Interview: Brad Seaman from MonsterConnect on Sales Acceleration

    … Brad Seaman is a leader in the sales industry. Being a 2nd generation call center technology pioneer, Brad was introduced to sales in his late teens and now has over 10 years of hands-on experience. After analyzing and identifying the issues in sales, Brad helped create the B2B Prospecting Enablement Solution, MonsterConnect. As well…

    Marketing Technology Blog- 15 readers -
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