Marketing Interviews

  • An Interview with Giles House, SVP and CMO, of CallidusCloud

    … activities, product strategy, communications, brand and sales enablement programs. An Interview with Giles House Listen to this amazing conversation regarding sales sentiment, the challenges of technology in the sales process, and the future of sales platforms. If you don’t see the interview – be sure to click through to our post to listen. © 2016 DK New Media. …

    Douglas Karr/ Marketing Technology Blog- 18 readers -
  • 19 Sales Stats for Email, Phone, Voicemail, and Social Selling

    … Sales is a people business where relationships matter as much as the product, especially in the software sales industry. Business owners need someone they can rely on for their technology. They will leverage this reality, and fight for the better price, but it goes deeper than that. A sales rep and a SMB owner have to get along, and it’s more…

    Marketing Technology Blog- 16 readers -
  • The 4 Principles of Creating Desire in the Sales Process

    … The last time we did a podcast with Brett Evans, we heard his amazing advice on the Do’s and Don’ts of Writing Effective Prospecting Emails. Brett returns with another amazing interview where he walks through 4 principles to keep handy in the sales process for creating desire with your prospect. Sales is not simply a process, it’s also…

    Douglas Karr/ Marketing Technology Blog- 12 readers -
  • Interview: Rudy Nadilo on Research and Data Visualization

    … to data visualization that enables real-time business decisions. About Dapresy’s Data Visualization and Business Intelligence Platform Dapresy‘s platform enables companies to transform their data into market and customer intelligence to quickly take action. Users can easily create and deploy visually compelling KPI dashboards for visual business…

    Douglas Karr/ Marketing Technology Blog- 18 readers -
  • Interview: Kris Reid on SEO and Reputation Engineering

    … The Coolest Guy in SEO? Well, we interviewed him right here on the Marketing Technology Blog! Kris Reid was given that nickname by one of his clients and it stuck! He’s founder of Ardor Media Factory, a successful international SEO agency. His firm works with companies internationally to improve their website rankings, increase direct targeted…

    Douglas Karr/ Marketing Technology Blog- 14 readers -
  • The Do’s and Don’ts of Writing Effective Prospecting Emails

    Brett Evans is a great resource to our agency and we wanted to share some of his talent with our audience. Brett recently wrote about writing compelling cold emails and we wanted to share some of his do’s and don’ts here. Don’t let emails take over replacing prospecting calls. Do some research and get some information on the person and company you’re prospecting.

    Douglas Karr/ Marketing Technology Blog- 11 readers -
  • An Interview with Kraig Swensrud, CMO of Campaign Monitor

    … Kraig Swensrud is an entrepreneur, product and marketing executive with a track record of success in leading high growth internet software companies. That history included the founding of GetFeedback and Kraig was the CMO of Salesforce. Kraig is now the Chief Marketing Officer of Campaign Monitor, a global leader in email marketing…

    Douglas Karr/ Marketing Technology Blog- 18 readers -
  • Interview: Zain Raj on Marketing for Tomorrow, Not Yesterday

    …, this book has answers to your questions about how to cut through the noise of big data, how much you should (or shouldn’t) invest in social media, and how to craft marketing and brand-building strategies that net you loyal customers and a long and happy shelf life. We have entered a new world of marketing – we are dealing with more complexity…

    Douglas Karr/ Marketing Technology Blog- 11 readers -
  • Interview: Brad Seaman from MonsterConnect on Sales Acceleration

    … Brad Seaman is a leader in the sales industry. Being a 2nd generation call center technology pioneer, Brad was introduced to sales in his late teens and now has over 10 years of hands-on experience. After analyzing and identifying the issues in sales, Brad helped create the B2B Prospecting Enablement Solution, MonsterConnect. As well…

    Marketing Technology Blog- 11 readers -
  • Interview: Brad Seaman from MonsterConnect on Sales Acceleration

    … Brad Seaman is a leader in the sales industry. Being a 2nd generation call center technology pioneer, Brad was introduced to sales in his late teens and now has over 10 years of hands-on experience. After analyzing and identifying the issues in sales, Brad helped create the B2B Prospecting Enablement Solution, MonsterConnect. As well…

    Marketing Technology Blog- 14 readers -
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