Marketing Interviews

  • An Interview with Giles House, SVP and CMO, of CallidusCloud

    … Download the 2016 Sales and Marketing Sentiment Study[/button]Gartner recently named CallidusCloud a leader in its Magic Quadrant for Sales Performance Management based on completeness of vision and ability to execute. No doubt why, as their suite of products are helping their clients drive revenue. We discuss CallidusCloud’s second annual Sales…

    Douglas Karr/ Marketing Technology Blog- 24 readers -
  • 19 Sales Stats for Email, Phone, Voicemail, and Social Selling

    … Shocking Sales Stats That Will Change How You Sell About Bizness Apps Bizness Apps is a WordPress for mobile app creation. Many of our customers are white label app creators – marketing or design agencies that use our platform to cost effectively build mobile apps for small business clients. © 2016 DK New Media. …

    Marketing Technology Blog- 26 readers -
  • The 4 Principles of Creating Desire in the Sales Process

    … connection with your prospect. Utilize the herd mentality to show prospects they’re safe with others who have made the same decision. If the decision sounds risky, your prospect may be less likely to want your solution. Use scarcity to explain that the opportunity must be taken advantage of or could be lost. This could be a deadline…

    Douglas Karr/ Marketing Technology Blog- 18 readers -
  • Interview: Rudy Nadilo on Research and Data Visualization

    … intelligence, marketing research and customer experience management. This convergence of research and visualization allows companies to be visual and clearly show their business model and customer journey through storytelling dashboards and dynamic reporting. This enables clear, interactive information to engage stakeholders and empower decisions…

    Douglas Karr/ Marketing Technology Blog- 28 readers -
  • Interview: Kris Reid on SEO and Reputation Engineering

    … The Coolest Guy in SEO? Well, we interviewed him right here on the Marketing Technology Blog! Kris Reid was given that nickname by one of his clients and it stuck! He’s founder of Ardor Media Factory, a successful international SEO agency. His firm works with companies internationally to improve their website rankings, increase direct targeted…

    Douglas Karr/ Marketing Technology Blog- 19 readers -
  • An Interview with Kraig Swensrud, CMO of Campaign Monitor

    … Kraig Swensrud is an entrepreneur, product and marketing executive with a track record of success in leading high growth internet software companies. That history included the founding of GetFeedback and Kraig was the CMO of Salesforce. Kraig is now the Chief Marketing Officer of Campaign Monitor, a global leader in email marketing…

    Douglas Karr/ Marketing Technology Blog- 33 readers -
  • Interview: Zain Raj on Marketing for Tomorrow, Not Yesterday

    … It’s not enough to play by the old rules of marketing anymore. They’ve changed – for good. In today’s world, the Insight Economy™, even some of the most steadfast and iconic mega-brands are stumbling as they fail to recognize that we’ve moved into a new future. We’ve got educated consumers, brilliant technological advancements, and more channels…

    Douglas Karr/ Marketing Technology Blog- 16 readers -
  • Interview: Brad Seaman from MonsterConnect on Sales Acceleration

    …. In short, MonsterConnect makes cold-calling easy. The software simply connects you to a prospect in real-time and allows you to pitch the call yourself. In the interview, Brad speaks to the challenges of outbound sales, explained his platform in a unique way, calling it Uber for phone prospecting. Meaning with the press of a button, you…

    Marketing Technology Blog- 17 readers -
  • Interview: Brad Seaman from MonsterConnect on Sales Acceleration

    …. In short, MonsterConnect makes cold-calling easy. The software simply connects you to a prospect in real-time and allows you to pitch the call yourself. In the interview, Brad speaks to the challenges of outbound sales, explained his platform in a unique way, calling it Uber for phone prospecting. Meaning with the press of a button, you…

    Marketing Technology Blog- 19 readers -
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