Marketing Land Live Podcast

    • Local search ranking factors: What’s working in 2017 [Podcast]

      So you want to win in local search this year? Yep, so do millions of small- and medium-sized businesses. And so do all those huge national chains with thousands of locations scattered across the country. Competition in local search is incredibly fierce. Fortunately, about three dozen of the world’s smartest local SEOs have come together again to share their wisdom in the 201 ...

      Matt Mcgee/ Marketing Landin SEO- 18 readers -
    • The Path to CMO with Taco Bell’s Marisa Thalberg [Podcast]

      Taco Bell has become one of the most creative and respected big brands around. The company has run several unique and clever marketing campaigns and ideas in recent years — several of which we’ve covered before. Marisa Thalberg took over as Taco Bell’s CMO a little more than a year ago and has continued to keep the fast food giant front of mind when it comes to inventive mar ...

      Matt Mcgee/ Marketing Land- 20 readers -
    • Facebook’s F8: Everything you need to know [Podcast]

      So much Facebook news this week, right? Where do you begin trying to figure out what happened at its annual developer conference, F8, and what it means to you, your brand and/or your clients? You begin with the latest episode of our weekly podcast, Marketing Land Live. Tim Peterson and Greg Sterling were at F8 this week, and they join me for a wide-ranging podcast discussion ...

      Matt Mcgee/ Marketing Landin Social Facebook- 11 readers -
  • [Podcast] Marketing Land Live #46: Snap’s IPO, YouTube TV and more

    … All eyes were on Snap this week, as the parent company of Snapchat had a successful IPO on Thursday that immediately valued the company above non-tech stalwarts like CBS, Delta Airlines, Target and others. But there are legitimate questions about the future of advertising on Snapchat and how well the social platform can continue to monetize its…

    Matt Mcgee/ Marketing Landin Social- 19 readers -