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    • Join the marketing technology community at MarTech. Beta rates expire this Saturday!

      Join the marketing technology community at MarTech, October 2–4 in Boston. You’ll be able to choose from more than 40 sessions featuring 50 speakers from brands and agencies braving the intersection of marketing, technology and management. See the agenda. You’ll be joining attendees and speakers from top brands including: Rates increase Saturday Our low beta rates are availab ...

      Marketing Land- 10 readers -
    • Search marketers plan to attend SMX East to become martech trailblazers

      We get it. Marketing is now a software-powered discipline that blends the art of creative and science of data. New technologies are deeply interwoven into marketing operations and strategy. Effectively harnessing them demands new capabilities, talent and management. Scott will offer insights and tactics in his keynote at SMX East including: the evolution of marketing from th ...

      Marketing Land- 15 readers -
  • Attend MarTech at the lowest price possible. Register now!

    … marketing executive, practitioner or thought leader. See who’s speaking, then register before July 22 to take advantage of expiring alpha rates, our lowest rates available. Drive your digital transformation Marketing, technology and management are the three pillars of MarTech, and we’ve organized the conference around those themes. MarTech delivers…

    Scott Brinker/ Marketing Land- 12 readers -
  • [FIRST LOOK] MarTech agenda is live!

    … and not necessarily Marketing Land. Staff authors are listed here. About The Author Scott Brinker is the president and CTO of ion interactive, a leading provider of landing page management and conversion optimization software. Scott is the conference chair of the MarTech® Conference, a vendor agnostic marketing technology conference and trade show series produced by MarTech Today's parent company, Third Door Media. He also writes a blog on marketing technology, Chief Marketing Technologist. Follow him on twitter via @chiefmartec. …

    Scott Brinker/ Marketing Land- 18 readers -
  • Save the Date: SMX East is back in NYC Oct 24-26

    … conference hotel when you register. P.S. Make attending easier with our “Get Your Boss On Board” guide, which provides useful tips, a convincing letter template and justification you can use to win approval to attend. About The Author Marketing Land is a daily publication covering digital marketing industry news, trends, strategies and tactics for digital marketers. Special content features, site announcements and occasional sponsor messages are posted by Marketing Land. …

    Marketing Landin Paid Search- 9 readers -
  • CMOs at the wheel: How are they Driving the Modern Marketing Organization?

    …. What used to be a focus on promotions, products and sales has radically changed into a focus on education, personalization and relationships to earn the trust of customers and employees. According to Stan Slap, culture and brand expert, even trust is sometimes not enough today. “A brand promise is a company saying, ‘You will know us by our…

    Marketing Landin How To's- 25 readers -
  • Pioneering CMOs discuss the future at MarTech

    … space We hope you’ll join us in Boston for MarTech this October. Registration is now open and the rates will never be lower. P.S. Did you miss the roundup from the last MarTech? Check out my top 5 takeaways. Some opinions expressed in this article may be those of a guest author and not necessarily Marketing Land. Staff authors are listed here…

    Scott Brinker/ Marketing Land- 16 readers -
  • Meet Aetna CMO David Edelman at MarTech in Boston

    … to conference sessions, networking events, marketing technology vendors, mobile app, hot meals, WiFi and more! P.S. Keep your eye on the agenda page for the complete program. We’re putting the final touches on it over the next few weeks! Some opinions expressed in this article may be those of a guest author and not necessarily Marketing Land. Staff…

    Scott Brinker/ Marketing Land- 24 readers -
  • 7 great reasons to attend SMX Advanced in 2 weeks

    …, Google and Bing will be presenting full days of sessions for SEM. Access to the expo and Bing/Google sessions is included with All Access and Networking passes. Compare those pass options here. Connect with search marketing leaders. You’ll get facetime with renowned speakers and the Search Engine Land editorial team. They’ve shared their knowledge…

    Marketing Landin Paid Search SEO- 11 readers -
  • MarTech is coming! MarTech is coming! To Boston Oct. 2-4

    … conference is the show to help you sift through the buzzwords, jargon and various advice and connects you with real world martech experts doing incredible work. P.S. I’ve recently published some round ups from our San Francisco show here and here. Some opinions expressed in this article may be those of a guest author and not necessarily Marketing Land…

    Scott Brinker/ Marketing Land- 17 readers -
  • The big SMX Advanced preview

    Search Engine Land’s always sold-out SMX Advanced, the only search marketing conference designed exclusively for experienced search marketers, returns to Seattle June 12-14. Keep reading to find out what’s in store this year. Then register; fewer than 200 spots are left! New trends, new opportunities and new challenges Change is constant in search marketing.

    Chris Sherman/ Marketing Land- 16 readers -
    Earlier about the same topic:
  • Register for SMX Advanced this week: reserve your spot & save $400

    …%-20% when you attend as a team. See team discounts here. Hurry, early bird rates expire this Saturday! P.S. – Get a preview at some of the exceptional SEO and SEM sessions offered at SMX Advanced: About The Author Marketing Land is a daily publication covering digital marketing industry news, trends, strategies and tactics for digital marketers. Special content features, site announcements and occasional sponsor messages are posted by Marketing Land. …

    Marketing Landin Paid Search SEO- 14 readers -