Marketing Madness

  • Facebook Says They Are Bad For You

    … that people who clicked on about four times as many links as the average person, or who liked twice as many posts, reported worse mental health than average in a survey.” Pace Lattin is one of the top experts in interactive advertising, affiliate marketing. Pace Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs. …

    Pace Lattin/ Performance Marketing Insider- 5 readers -
  • Women’s Site LifeScript is Ready to Shut their Doors

    … to women’s health, founded in 1999. The company had over 100 employees in multiple offices, but in the last year most of the staff had been let go. We could not reach anyone at time of publishing from LifeScript. Pace Lattin is one of the top experts in interactive advertising, affiliate marketing. Pace Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs. …

    Pace Lattin/ Performance Marketing Insider- 10 readers -
  • Toby Gabriner Named CEO of AdRoll

    … AdRoll is a widely-adopted performance marketing platform, and has named a new CEO. The current CEO, who is also the co-founder of the company, Aaron Bell, is moving into the role of Chief Product Officer where he will oversee engineering, products, UX, data science, and supply. The new CEO is moving into the position from his previous role…

    Michael Levanduski/ Performance Marketing Insider- 11 readers -
  • 10% of Facebook is Duplicate Accounts

    … in their numbers aren’t due to an influx of bad accounts, but because they updated their methodology for detecting these types of things. Michael Levanduski is the assistant editor of Performance Marketing Insider, and an experienced freelance writer. He writes content for a wide range of sites in virtually every niche, though he specializes…

    Michael Levanduski/ Performance Marketing Insider- 8 readers -
  • Is Ads.txt Fraud Already Here?

    … certainly has some potential issues. Anyone with even a little bit of social engineering skill could likely get their site listed on the ads.txt pages of some companies, which opens the doors for significant fraud. Michael Levanduski is the assistant editor of Performance Marketing Insider, and an experienced freelance writer. He writes content…

    Michael Levanduski/ Performance Marketing Insider- 8 readers -
  • Significant Growth in Mobile UK Ad Spend

    … is the assistant editor of Performance Marketing Insider, and an experienced freelance writer. He writes content for a wide range of sites in virtually every niche, though he specializes in technical writing as well as creating content for the performance and internet marketing industry. Michael was born in Grand Rapids, MI where he still lives with his wife and three children. …

    Michael Levanduski/ Performance Marketing Insider- 15 readers -
  • Study Shows that VR Ads Are More Memorable and Less Intrusive

    …. Michael Levanduski is the assistant editor of Performance Marketing Insider, and an experienced freelance writer. He writes content for a wide range of sites in virtually every niche, though he specializes in technical writing as well as creating content for the performance and internet marketing industry. Michael was born in Grand Rapids, MI where he still lives with his wife and three children. …

    Michael Levanduski/ Performance Marketing Insider- 12 readers -
  • Taking Advantage of Amazon to Turn Profits

    …, or in the future, click HERE to read the full report from FloShip. Michael Levanduski is the assistant editor of Performance Marketing Insider, and an experienced freelance writer. He writes content for a wide range of sites in virtually every niche, though he specializes in technical writing as well as creating content for the performance and internet marketing industry. Michael was born in Grand Rapids, MI where he still lives with his wife and three children. …

    Michael Levanduski/ Performance Marketing Insider- 9 readers -
  • Facebook to Test Pre-Roll Ads

    … as to how big this test is, or how long it will last. Marketers, however, may be interested in keeping up with this and how they impact the social media video ad experience. Michael Levanduski is the assistant editor of Performance Marketing Insider, and an experienced freelance writer. He writes content for a wide range of sites in virtually every…

    Michael Levanduski/ Performance Marketing Insider- 16 readers -
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