Marketing Madness

  • Why Email Marketing Alone Isn’t Good Enough

    … PACEDm.com Email can provide you with one of the most effective tools in your marketing toolbox. If you craft your messages well, you could join the ranks of other savvy companies that profit from recipients who look forward to seeing newsletters and promotional offers in their inboxes. While email often occupies a critical position…

    Performance Marketing Insider- 53 readers -
  • Pinterest Adds Search Advertising

    … PACEDm.com Pinterest introduced its first search ad offering on February 1st, almost seven years after the company launched. The new search functionality comes via Kenshoo, an advertising vendor in Pinterest’s marketing partner program. It’s sold for three KPIs: impressions clicks on promoted or buyable pins and engagement, which on Pinterest…

    Performance Marketing Insiderin Affiliate Social- 33 readers -
  • Bing is Making Improvements to Mobile Advertising

    … on that particular device. This level of optimization can have a very positive long term impact on any advertising strategy. Michael Levanduski is the assistant editor of Performance Marketing Insider, and an experienced freelance writer. He writes content for a wide range of sites in virtually every niche, though he specializes in technical writing as well as creating content for the performance and internet marketing industry. Michael was born in Grand Rapids, MI where he still lives with his wife and three children. …

    Michael Levanduski/ Performance Marketing Insiderin Mobile- 31 readers -
  • AdsNative Takes Fraud Seriously with FraudLogix

    … the monetization platform pre-bid blocking capabilities for mobile, display, video, in-app and desktop environments. “The major advantage of working with Fraudlogix is that we leverage the entire data set collected by their pixel footprint, giving AdsNative the ability to see and detect malicious actors that are affecting any part of the digital marketing…

    Pace Lattin/ Performance Marketing Insider- 29 readers -
  • Immersv Virtual Reality Ad Platform Raises $10.5 Million

    … these new ad formats, Immersv is well positioned to drive significant value for both advertisers and publishers.” Currently, Immersv is fully dedicated to driving new digital markets toward mass consumer adoption. Founded in 2015 by an experienced team of experts in app marketing and ad-tech, Immersv is built from the ground up to help…

    Pace Lattin/ Performance Marketing Insider- 28 readers -
  • Pinterest Offering Promoted App Pins to All Brands

    … advertising strategy and helped them to get people to download the apps. Michael Levanduski is the assistant editor of Performance Marketing Insider, and an experienced freelance writer. He writes content for a wide range of sites in virtually every niche, though he specializes in technical writing as well as creating content for the performance and internet marketing industry. Michael was born in Grand Rapids, MI where he still lives with his wife and three children. …

    Michael Levanduski/ Performance Marketing Insiderin Affiliate Social- 27 readers -
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