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Getting a marketing strategy up and running is a big hurdle for any business. Keeping the ROI high is even trickier. So you’ve been pouring copious amounts of time and money into your digital marketing strategy, but the results just aren’t coming. There can be many reasons as to why your approach isn’t working. In a most cases, it just requires a few small tweaks to get back on track.
… must make marketing decisions on what attracts and engages that very segment, though. Your website isn’t there to please everyone; it should be seen as a sales resource that attracts and engages its visitors, driving them through to a conversion. I’ve made similar mistakes with my business. I listened to far too many people who were never going…