Marketing Qualified Leads

  • 5 Data Disconnects and Bad Marketing Assumptions

    … deploying and, more often than not, they say no. But then deploy the promotional methods and you’ll find the same visitors that said they didn’t like them are the ones clicking through and engaging with you. The bottom line here, of course, is that it’s nearly impossible to segment marketing qualified leads from the rest of your analytics data. You…

    Douglas Karr/ Marketing Technology Blog- 14 readers -