Marketing Tools: Social Media

  • Salesforce’s Social Studio can now see

    … types of foods (e.g., cheeseburger) and a thousand objects. Begg said support for additional social platforms will be added, and searches can be conducted for combos, like logos in airports. [Read the full article on MarTech Today.] About The Author Barry Levine covers marketing technology for Third Door Media. Previously, he covered…

    Marketing Land- 14 readers -
  • Stackla adds a Co-Pilot to recommend which user content should be published

    … — Content Intelligence, Performance Insights and watching the monitors — are now integrated into a single algorithm. [Read the full article on MarTech Today.] About The Author Barry Levine covers marketing technology for Third Door Media. Previously, he covered this space as a Senior Writer for VentureBeat, and he has written about these and other…

    Marketing Landin Content- 17 readers -
  • Brandwatch adds a Reddit ‘mini-firehose’ to its social data

    … the public API. [Read the full article on MarTech Today.] About The Author Barry Levine covers marketing technology for Third Door Media. Previously, he covered this space as a Senior Writer for VentureBeat, and he has written about these and other tech subjects for such publications as CMSWire and NewsFactor. He founded and led the web site…

    Marketing Land- 19 readers -
  • Brandwatch, Crimson Hexagon join Twitter’s Official Partner program

    … providers (including Sprinklr, Sprout Social, and Conversocial) to help brands realize greater value from our data and platform. As an example, our new Sprinklr channel partnership is focused on driving marketing innovation for large enterprises. This partnership [with Spinklr] is a multi-year deal, totaling more than $90 million, with collaboration…

    Marketing Landin Twitter- 22 readers -
  • Using a social management platform: What you need to know

    … may share these responsibilities, making coordination more complex. There is no doubt that tools can make social media management more efficient. But they also come at a cost — and across the board, pricing models differ based on the type of tool you are trying to utilize. The social management platform landscape is much more fragmented than…

    Justin Freid/ Marketing Landin Social How To's- 15 readers -
  • TapInfluence adds tool to automatically check influencers’ posts for FTC compliance

    … TapInfluence has released The FTC Auditor, which it says is the first automatic compliance tool for influencers. [Read the full article on MarTech Today.] About The Author Barry Levine covers marketing technology for Third Door Media. Previously, he covered this space as a Senior Writer for VentureBeat, and he has written about these and other tech…

    Marketing Land- 15 readers -
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