Marketing Trends

  • 7 Tips for Injecting Tighter Prose Into Marketing Materials

    … feelings. Writing’s how we articulate our thoughts and put them into words. Unfortunately, a lot of the writing we see online today is, to put it nicely, unpolished (don’t worry, this won’t be a junior high grammar lesson). At it’s core, we write for one underlying reason: to be understood. So keep reading to find out how to give your writing…

    Jeffbullas's Blog- 22 readers -
  • 10 Epic Shifts that are Re-Writing the Rules of Marketing

    … (they determine what we see), Google (they determine what we find), and Amazon/Apple (they determine how it is distributed). Most internet revenue is now generated from subscription models (over advertising) but ironically, most of the actual content creators aren’t benefitting from the gold rush. 5) Distribution revolution The advent of drones and 3D…

    {grow}- 33 readers -
  • Shifting the Focus From Reinvention to Optimization in 2017

    … This is not your typical "trends" post for the New Year. While every marketing guru proclaims 2017 as being - at last - the year of Augmented Reality, I've chosen to focus on some of the proven tactics that are often overlooked. Don't start another blog. Instead, start a podcast. Yes, podcasts are hard to get off the ground. Yes, your audience…

    ROI Factor Blog- 26 readers -
  • Video Trends that Hoteliers Should Look Out For

    … With the new year approaching quickly, it is not only time to reflect on the revolutionary changes that occurred in 2016, but also prepare for the upcoming online marketing and social media trends of 2017. One huge trend that does not appear to be subsiding for the new year is video. Online users are attracted to video content because it is more…

    E-Marketing Associatesin Social- 22 readers -
  • Personalized Marketing and The Key to the Me Generation

    … your brand stay on top of the competition and differentiate yourself in a crowded marketplace? The answer: a hyper-focused, tactical, personalized marketing strategy that will make your business stand out. Defining the “Me Generation” Millennials are often referred to as the “me generation” but the truth is that across every generation we’re all…

    ROI Factor Blogin Google- 32 readers -
  • Influencer marketing: where we’re headed in 2017

    … Early in 2016, we promised that this would be the year that influencer marketing would become mainstream. We wrote about the progress that influencer marketing made in 2016, but as a marketer, you always need to be looking forward to be prepared for what the future holds. So what direction can we expect influencer marketing to take in 2017…

    Search Engine Watchin Social- 11 readers -
  • 10 Stats That Will Shape Your 2017 SEO Strategy

    … heat. But no matter where you live, if you’re a marketer, chances are your vision has shifted toward Q4, the year ahead, and your 2017 SEO strategy. As you well know, 2016 was a volatile year for search engine optimization and marketing. Wrought with changes in Google’s algorithm, advances in voice search and keyword strategy, and the continued…

    Relevancein SEO- 26 readers -
  • How to Achieve Bestseller Status with Your First Book

    … explore any marketing they have. There are lots of book awards you can apply for too. Everyone likes a book that has won something and that’s an easy promote. I do book signings as well which moves hard copies of my book as well as generates leads for my email list. You can be very creative in marketing a book and what worked last year may…

    Denise Wakeman/ Denise Wakemanin How To's- 28 readers -
  • Why the Performance Fee Model Is On Its Way to Extinction – Part 2

    … Last week we addressed part one of this topic and looked at the history of the performance fee model and why it’s causing so many issues today. This week we’ll touch on five trends that are very likely to bring an end to this common network fee model. New challenges with the Performance Fee Model Here are five trends that threaten to bring…

    Acceleration Partnersin Affiliate- 16 readers -
  • Brand Strategy: Leveraging Current Events & Marketing Trends

    … Opportunistic advertising surely isn’t a new phenomenon. However, pop culture has never been as widely transmitted as it is today. Thanks to the constant presence and persuasiveness of social media and the internet, consumers are now far more receptive to public interests. Brands are taking advantage of the ever-growing collection of pop culture…

    ROI Factor Blog- 27 readers -
  • Six thought-provoking and profound marketing trends

    … Each year, Mary Meeker compiles a wide-ranging report on the top Internet trends on behalf of venture capitalist firm KPCB. The report goes on for 213 pages. And do you have time for that? No! That’s why Tom Webster and I distilled the report into the profound marketing trends that will have the biggest impact on you. Some of the ideas we cover…

    {grow}- 18 readers -
  • Key Marketing Trends from IRCE 2016

    … Every year, thousands of e-commerce professionals gather together in Chicago for Internet Retailer Conference & Exhibition (IRCE) to discover some of the industry’s latest trends, technologies and best practices. With over 130 sessions by 200+ of the industry’s leading speakers (including AP’s Founder & Managing Director, Robert Glazer…

    Acceleration Partnersin SEO- 16 readers -
  • Brand Development Strategy: Omni-Channel Marketing Trends 2016

    … In 2016, value for the customer should be what marketers and PR professionals focus on first. Value drives everything for one simple reason – we’ve lost control over delivery and consumption. This is a good thing. With approximately 63% of millennials blocking advertisements, and 80% of registered display ad impressions either fake or created…

    ROI Factor Blogin Social Paid Search SEO- 26 readers -
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