Marketing & Sales Videos

    • How Much Does Explainer Video Production Cost?

      My agency has outsourced quite a few explainer video jobs for our clients. We’ve gotten some amazing results over the years when using them, but the prices have varied greatly. While an explainer video may seem pretty straight forward, there are quite a lot of moving parts to put together an effective explainer video: Script – a script that identifies the problem, provides ...

      Douglas Karr/ Marketing Technology Blogin How To's- 22 readers -
    • Act-On: Purpose-Built, SaaS, Cloud-Based Marketing Automation

      Modern marketing is digital marketing. Its broad scope spans outbound and inbound tactics, lead generation and nurturing strategies, and customer lifecycle optimization and advocacy programs. To succeed, marketers need a digital marketing solution that’s capability-rich, flexible, interoperable with other systems and tools, intuitive, easy to use, effective and cost-efficient.

      Douglas Karr/ Marketing Technology Blogin EMail- 23 readers -
    • 50+ Awesome Logo Design Resources Online

      What’s the value of a logo? Ask a company like Nike and you might say millions of dollars – but the truth is that, in 1971, Nike paid $35 for their logo. These days, the going rate for professional logo design can be anywhere between $150 and $50,000. We recently worked with a client that spent $16,000 on a logo design only to find it when they did a Google Image Search for th ...

      Douglas Karr/ Marketing Technology Blog- 17 readers -
  • Sprout Social: Create, Preview, and Manage Social Chat Bots

    … by 80%. If you want to check them out, @Evernote, @Monarch, @BloomsburyBooks and @GVCMortgage have deployed Twitter chat bots. Read More about the Twitter DM Chat Bot Social chat bots enable a brand’s customer support team to program a tree of Quick Replies to address consumer queries – no coding background required! Through this Bot Builder feature…

    Douglas Karr/ Marketing Technology Blog- 28 readers -
  • Mia: Local Business Reviews, Loyalty, and CRM

    … Mia, from Signpost, scans data on millions of consumers to find new opportunities to send the right messages at the right time. This AI-based technology creates emails and texts that your customers respond to, increasing your sales by 10% and upping your review rating by nearly two stars on average. Mia reaches out to customers to see if they’d…

    Douglas Karr/ Marketing Technology Blog- 12 readers -
  • AdButler: WordPress Integrated Ad Serving

    … Include: Scalability – Dependable and guaranteed scaling as demand grows, from hundreds to billions of impressions. Header Bidding – AdButler auctions enable publishers to mix direct sales with multiple header bidding partners to maximize revenue. Instant Reports – Instant access to dynamic, realtime reports. Rich Media Ad Support – Serve all…

    Douglas Karr/ Marketing Technology Blogin Blogging- 36 readers -
  • Does Snapchat Really Matter to Marketers?

    … or video you post to your very own stories section that’s visible to you and all your friends. Stories expire in 24 hours. Advertising – Snapchat offers Snap Ads, Sponsored Geofilters, and Sponsored Lenses in their current advertising options. 3 Ways to Advertise on Snapchat Snapchatters watch over 10 billion videos per day, which is more than a 350…

    Douglas Karr/ Marketing Technology Blog- 34 readers -
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