Marketing (Womm, Inbound)

    • Kajabi vs. Thinkific: An LMS Head-to-Head Review

      The world gets smaller every day, and we all have to do everything we can to keep up with the ever-changing times. Gone are the days when people would walk in your front door asking you to take on an apprentice. These days, people can do everything online—even teach. Enter the Learning Management Systems, or LMS.

      Dana Davis/ Growmap- 16 readers -
    • 5 Sales and Marketing Tips Any Startup Will Find Helpful

      We all know that when it comes to sales and marketing, startups face a lot of limitations, particularly in respect to their budgets. In addition to budget constraints, there are the limitations of manpower and the lack of experience and qualified professionals to look after the marketing wing. Most startups invariably encounter these stumbling blocks when marketing their products and services.

      Growmap- 11 readers -
    • 3 Instagram Marketing Strategies You Need to Consider

      Eighty-three percent of Americans have at least one account on a social media platform. Almost half of the people in the U.S. have connected with a brand on a minimum of one social media channel. Because of its power, companies are constantly looking for ways to promote themselves through social media. Instagram in particular is important for brands.

      Growmapin Social Content- 10 readers -
  • 5 Components That Truly Define “Topical Authority” for Webmasters in 2017

    … All business owners want topical authority in their fields. Having “topical authority” means you’re regarded as an expert in a specific area. Website owners can leverage topical authority to improve inbound marketing and SEO efforts. According to Mark Schmukler, Co-Founder, Managing Partner & Brand Strategist at Sagefrog Marketing Group…

    Growmapin Content- 16 readers -
  • 7 Ways Pinterest Can Help You Build Qualified Leads

    … to attract new and unique visitors to your other platforms. That way you can get more mileage out of the time and effort you’ve already put into other marketing programs. Host a Contest Hold a contest in which you ask users to create pinboards on their own accounts to demonstrate what they love about your products, business, brand or services…

    Sameer Panjwani/ Growmapin Social- 11 readers -
  • GetResponse vs. Infusionsoft: Which Marketing Solution Is Better for You?

    …, and marketing automation. Infusionsoft is an integrated customer relationship management (CRM) and marketing automation solution focused on lead capture. It also has integrated email marketing. Whereas Infusionsoft has a CRM built in and can also integrate with Salesforce and other CRMs, GetResponse does not. However, it does support integration…

    Growmapin EMail- 21 readers -
  • Stepping Up CRM for Your Financial Services Company

    … With the diversification of financial services, customers have multiple options from which to choose. Switching between companies is now almost effortless. This ability has made exemplary customer relationship management (CRM) absolutely imperative. The need for a fail-proof CRM is now all the more urgent. Most financial services organizations…

    Growmap- 28 readers -
  • 5 Reasons You Should Brand Your Business Like Writing a Novel

    … Ever get the impression that no one is listening to your brand messaging? Imagine a room full of people all talking at the same time. You weave your way through the crowd unable to focus on any of them because they all seem to be saying the same thing. That’s what your clients are thinking when they’re searching for the services that you offer…

    Growmap- 20 readers -
  • 4 Marketing Mistakes That Are Keeping Your Business Down

    … recognize these factors lead to successful marketing. You do not have to reinvent the wheel while devising a marketing strategy. Failing to Build a Sales Funnel Few people purchase products on an impulse. And even though some do, it is important to realize that reaching out to these same customers for a repeat purchase is cheaper than targeting a new…

    Growmap- 18 readers -
  • How Empathy Marketing Shows Your Readers and Customers You Care

    … Your head spins with confusion. What could possibly help you acquire marketing results—no matter which online products and services you offer? It’s an ability wildly successful entrepreneurs who are serving an audience (readers, viewers, customers) have mastered. Writing content readers can’t stop reading, bonding with readers, selling…

    Growmapin How To's- 19 readers -
  • 7 Warning Signs of Failed Marketing and What You Can Do About It

    … Admit it…you’ve wondered. You are marketing and marketing and tweaking. Your team says they like what you are doing, but you’re not getting results. Sales leads are barely trickling in. Those leads that are coming through are low quality, and you are losing sleep over the situation. Maybe you need to be patient and give it more time. Or could…

    Growmapin EMail- 15 readers -
  • What Can Brands Learn from Logo Design Fails?

    … their marketing messages scrutinized, thanks to their logo design fails. Logos are not just pretty pictures that accompany a brand. They are visual representations of the brand’s values. A re-brand can therefore be treacherous. We are fickle beings. The wrong design can lead your customers to abandon your product, causing devastating losses in profits…

    Growmap- 9 readers -
  • Why Visual Storytelling Makes for Powerful Marketing

    … Visual storytelling through videos and photographs can strengthen your inbound marketing strategy. Visual media is crucial to capturing the attention of people in a culture characterized by the desire for instant gratification. Images are highly suited to such a mentality because the brain processes visual information 60,000 times faster than…

    Growmap- 16 readers -
  • What PewDiePie Can Teach You About Video Marketing

    … where he is pleased that he has 100 subscribers: He had no idea what was to come. All he knew was that he was doing something he enjoyed and was glad to connect with at least some people. The lesson you can learn here is that the best YouTube marketing is always driven by your passions. You need to put time into figuring out who your audience…

    Matthew Yeoman/ Growmap- 18 readers -
  • Why Your Business Needs a Thriving Online Community [and how to get started]

    … As a business owner, can you think of anything more wonderful than a thriving online community of fans who love your business and can’t wait to make purchases? Apple, Nike, and Volkswagen are all examples of companies that have built enthusiastic communities. The Internet is now the main thoroughfare through which like-minded people connect…

    Growmap- 12 readers -
  • GetResponse Reveals Powerful New Online Marketing Tool Any SMB Can Afford

    … businesses from implementing automation. All-In-One Online Marketing Automation Tool Those that have usually piece together multiple solutions. GetResponse has recently changed all that with their new integration of marketing automation into their all-in-one online marketing platform. New All-in-one online marketing tool from GetResponse integrates…

    Gail Gardner/ Growmapin EMail- 26 readers -
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