Marketingsherpa Summit

  • Advice on How to Make the Case for a Customer-centric Transformation

    … Customer-centric isn’t just a buzzword to us — those marketing efforts are the stories that we love to tell at MarketingSherpa. From our case studies to our data, we want to give you everything you need to keep your customer foremost in your marketing efforts. In October 2016, we surveyed two groups of 1,200 about customer-first marketing. We…

    MarketingSherpa Blogin How To's- 29 readers -
  • Building Customer Experience by Looking at Event Marketing

    … to organize and execute a valuable customer experience? As we are currently in the process of preparing for MarketingSherpa Summit 2016, I want to apply to these questions what we have learned from creating a real-world experience for the marketers who attend our conference. Starting off, we evolved the event this year from focusing solely on email because…

    MarketingSherpa Blog- 9 readers -
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