Marketo Inc. makes marketing automation software for companies. In 2012, Marketo was ranked 78th on the Inc. 500, #7 among software companies, and #1 among marketing software companies.
Posts about Marketo
    • Marketo Account-Based Marketing: What You Need to Know

      Marketo released it’s Account Based Marketing (ABM) module as part of an increasing effort to better support business relationships. While the tool itself is an early version and shows a great deal of promise, there are some ways in which ABM is set to transform businesses who start using the platform.

      Marketing Technology Blogin How To's- 25 readers -
  • CoffeeSender: Send a Starbucks Gift Card with One Click

    … CRM where you can kick off a $5 Starbucks® eGift Card via email. CoffeeSender is an app that allows you to send Starbucks coffee to customers, prospects or partners directly within Salesforce and other platforms. This isn’t just a button, though! CoffeeSender allows you to upload a CSV, automatically include sending a gift card via campaign, or just…

    Douglas Karr/ Marketing Technology Blog- 10 readers -
  • 5 Social Media Content Formats Your Business Needs

    … rights. BTW, blogs also handle other social media content formats! (For a deeper conversation as to why blogging isn’t dead, check my view, Chris Brogan’s view and Gini Dietrich’s view.) LinkedIn Publishing (as well as PDFs on LinkedIn Slideshare) enable everyone to publish long form content. Medium remains below the radar as a social media entity…

    Heidi Cohen/ Heidi Cohenin Social Content Blogging- 19 readers -
  • Think Your Audience Is Too Small? Why That’s Great for Business

    … candidates within their networks to help amplify your brand. Develop a genuine campaign According to a survey by Marketo, nearly two-thirds of consumers are highly annoyed with brands’ continued practice of repeating generic advertising messages. To reach today’s younger consumers, marketers need to be authentic and unique. The Elite Daily…

    AllTwitterin Social YouTube- 19 readers -
  • What is Account-Based Marketing?

    … said ABM was extremely or very important to their overall marketing efforts Tweet This!. According to Megan Heuer, Vice President and Group Director at SiriusDecisions: What makes ABM so attractive right now is the way it combines insights for strategy and technology for execution. Marketing teams who understand ABM are in a powerful position…

    Marketing Technology Blogin Display- 19 readers -
  • Digital Advertisers: Mad Men of the New Millennium (Infographic)

    … Featured Jobs Head of Growth & Marketing Timeline San Francisco, CA Social Media Manager -- News Opposing Views Inc. Los Angeles, CA Outreach Specialist The Economist Group New York, NY 5Loom Social Marketing Program Manager - Baltimore IMRE, LLC. Sparks Glencoe, MD Multimedia Coordinator Marist College Poughkeepsie, NY See more Jobs…

    Justin Lafferty/ AllFacebook- 9 readers -
  • Grow: Build The Ultimate Internet Marketing Dashboard

    …, Amazon S3 , Appraisal, Asana, Box, CSV, Custom Rest API, Channel Advisor, Database Connector , Dropbox, Facebook, Facebook Ads, Freshbooks, FTP/SFTP File access, Github, Google Adwords, Google Analytics, Google Spreadsheets, Harvest, HP Vertica, Infusionsoft,, Instagram , Magento, Mailchimp, Marketo, Mixpanel, MongoDB, Mysql, Netsuite…

    Douglas Karr/ Marketing Technology Blog- 17 readers -
  • Why We’re Building the Next Era of Content Marketing Tech

    … tracking: Business results have taken a back seat in content analytics for too long. With conversion tracking, Contently Analytics will allow marketers to easily customize and track conversion events with their content. Integration with Marketo: By integrating with Marketo, the Contently platform will allow clients to intuitively leverage Marketo’s…

    The Content Strategistin Content- 12 readers -
  • Azuqua: Eliminate Your Silos and Connect Cloud and SaaS Applications

    … together to create a superior customer experience. Thomas Enochs, VP of Customer Success at Chef Azuqua for Customer Success features over 40 application integrations, including FullContact, Gainsight, Marketo, Salesforce, Workfront and Zendesk, and 15 purpose-built workflows. At each stage in the customer journey, Azuqua lets business users connect…

    Marketing Technology Blog- 9 readers -
  • Dealmakers: Growth Hacking with Sales Automation Technology

    … with HubSpot’s Sidekick contact management tool for salespeople. Infusionsoft has money in the bank to expand its offering, thanks to its 2015 $55 million Series D round, led by Bain Ventures. Marketo acquired mobile app publisher Vessel in May. Vessel enables marketers to deliver experimental, targeted, and personalized content in their native apps…

    Street Fight- 16 readers -
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