Marketplace Points

Microsoft Points were a digital currency issued by Microsoft for use on its Xbox and Zune product lines. Points could be used to purchase video games and downloadable content from Xbox Live Marketplace, digital content such as music and videos on Zune Marketplace, along with content from Windows Live Gallery.In June 2013, Microsoft announced that it would phase out Microsoft Points by the end of 2013, in favor of using local cash currencies (such as the United States dollar and Euro) on its digital distribution platforms.
Posts about Marketplace Points
  • Be Smart About Which Brand Architecture You Need

    … take some time to migrate. Acquisition brand architecture requires different skill sets than just creative, including: Strategic business thinking—A solid understanding of your field and the ability to help you think through alternative branding models Research insights—The right quantitative and qualitative tools to gain and validate marketplace…

    MarketingProfs- 2 readers -
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