Mars Dorian

    • Three proven tips on finding niche markets hungry for your work

      By Mars Dorian, {grow} Contributing Columnist Bestselling author Larry Correia once gave advice on how to be a professional author who actually WRITES for a living. His two-point advice is deceptively simple: 1) “Get good enough at your writing that people give you money for your stuff.” 2) “Find the people who give you money for your stuff” Even though these examples ...

      {grow}- 9 readers -
  • Three ways to turn client email into new business value

    … By Mars Dorian, {grow} Contributing Columnist A few weeks ago, a disgruntled online biz owner shared his frustrations with me. As a German, he wanted to expand his services to the American market and faced difficulties dealing with US clients via email. He blamed “cultural differences,” I told him to stop crying and ordered him to get better…

    {grow}in EMail- 14 readers -
  • 3 Important relationship lessons I’ve learned from offline businesses

    … By Mars Dorian, {grow} Contributing Columnist Sometimes the best online marketing advice comes from the offline world. You know, that strange, physical realm inhabited by carbon-based lifeforms that occasionally look up from their square-shaped magic boxes. In this post, I want to reveal the top three relationship lessons I’ve learned from my…

    {grow}- 17 readers -
  • Three ideas to end the social media poison

    … By Mars Dorian, {grow} Contributing Columnist Divisive politics span across the globe, robotization threatens to replace millions of workers, geo-conflicts throw people at each other. The future seems so uncertain. The present seems so … harsh. Flipping through your favorite news channels is starting to look like the billboard chart…

    {grow}in Social- 14 readers -
  • Three strategies to take the heat out of customer conflict

    … By Mars Dorian, {grow} Contributing Columnist It’s an uncomfortable topic most of us never want to face, but let’s be real. Working with clients may eventually run you into trouble. We are unique individuals and carry different ideas, and when we don’t communicate them effectively, verbal crossfire ensues. I had my fair share of customer…

    {grow}- 22 readers -
  • Three New Year Business Resolutions You Should Steal

    … account was back online. No one ever told me why it was ever taken down in the first place. During that period I’ve learned that I’m nothing but a number to a big social network. With hundreds of millions, if not billions, of followers, you’re a tiny percentage easy to ignore. I’ve googled similar cases and found wedding photographers with 50+K…

    {grow}in Social- 26 readers -
  • Three drastic marketing changes ahead for 2017

    … mildewed. Blame the content shock, but there’s simply too much great work in nearly every niche for you to stand out. You have to be exceptional and extreme, but that’s hard to pull off if you’re an even-tempered human. Thankfully, it’s not all doom & gloom. During the past two years, I’ve witnessed something fascinating: Friends recommended my…

    {grow}in Social- 16 readers -
  • 5 Marketing Lessons I learned from the dystopian “Black Mirror”

    … By Mars Dorian, {grow} Contributing Columnist A viciously addictive series has taken my mind hostage and filled it with warnings about the future. The culprit is Black Mirror, a dystopian sci-fi show from the UK, now bought by Netflix and prolonged to a third season. Each episode works like a standalone cautionary tale and deals with ordinary…

    {grow}- 9 readers -
  • 5 questions you should ask yourself every day before bed

    … By Mars Dorian, {grow} Contributing Columnist I’m a vampire. No, not the solar-phobic Transylvanian bloodsucker with his campy cape, but the graveyard worker who spends all night hitting the keyboard and dropping into bed when the first sun rays sneak through my curtains. You see, I’m what the German government now calls the digital solo-self…

    {grow}- 16 readers -
  • Social media giants tighten their grip on small content producers

    …. The newest social media giant to limit one’s content marketing is the video platform — and second biggest search engine — YouTube. The platform has become more strict on how videos are allowed to make money. Within a couple of days of the announcement, many YouTube stars with millions of subscribers have lost the ability to monetize their videos…

    {grow}in Content Facebook Twitter YouTube- 25 readers -
  • Four online business rules that don’t exist any more

    … stand up Marketing guru Seth Godin said you need to be specialize in something and then become the best. It may be sound advice in the old offline world, but the web age has changed the game. In today’s fast-paced times, focusing on thing only can quickly end in a cul-de-sac for your career. All the successful people I know are generalists…

    {grow}- 14 readers -
  • Five ideas: Constructive engagement in destructive times

    … on the other side of the screen. Here are my approaches to constructive engagement in the online world… 1) You don’t need to comment on THAT Every major social media platform is free, which means users feel free to share everything. It seduces our self-inflated ego, because we believe all of our opinions matter. We overproduce content and comment as much…

    {grow}- 13 readers -
  • 3 Business tips to make the second half of your 2016 count

    …) customers to drive sales. Tools change with time and can become useless, but value never goes out of business, only the delivery changes. Always remember the business you are REALLY in. Conclusion The second half of the year can be an ‘Ode to Joy’ for both yourself and your wallet. What seldom-heard tip can you share? Mars Dorian draws funky…

    {grow}- 10 readers -
  • 4 Lessons learned from super niche marketing

    …, marketing to niche group within a niche group. Down below, I want to reveal my top five lessons I’ve learned from marketing my fiction to a fan crowd online. 1) Going exclusive is risky and rewarding You hear it all the time—never lay all your books in one basket. If I had gotten a cent from every author telling me to publish my books on multiple…

    {grow}- 20 readers -
  • 3 Social media lessons I learned from my painful hospital stay

    … the very recent past: 1-Scan Facebook and Twitter feeds 2-Stumble upon statement I (strongly) disagree with and get triggered 3-Engage in threaded debates I don’t know about you, but I have never changed my opinion because of a Facebook or Twitter debate, and I doubt I have changed anyone’s mind, either. A neighboring patient I talked…

    {grow}in Social- 9 readers -
  • 3 Unusual networking lessons I’ve learned from improv

    … By Mars Dorian, {grow} Contributing Columnist The grrreat peak and performance coach Tony Robbins once said, “If you want to get results no one’s getting, you have to do things no one’s doing.” To power up his statement, Tony mentioned golf-giant Tiger Woods lifting weights(!) to up his game. Golfers lifting weights? Wasn’t normal, that’s why…

    {grow}- 20 readers -
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