Mars Dorian

    • Three drastic marketing changes ahead for 2017

      By Mars Dorian, {grow} Contributing Columnist Since 2017 is about to knock on your screen, it’s important to reflect on your online strategies. For me, the past year has been a paradigm shift in how I treat my personal site and the social networks. I am going to jolt you today with my three most drastic marketing changes I have implemented to survive and thrive in the online world.

      {grow}in Social- 7 readers -
  • 5 Marketing Lessons I learned from the dystopian “Black Mirror”

    … By Mars Dorian, {grow} Contributing Columnist A viciously addictive series has taken my mind hostage and filled it with warnings about the future. The culprit is Black Mirror, a dystopian sci-fi show from the UK, now bought by Netflix and prolonged to a third season. Each episode works like a standalone cautionary tale and deals with ordinary…

    {grow}- 6 readers -
  • 5 questions you should ask yourself every day before bed

    … By Mars Dorian, {grow} Contributing Columnist I’m a vampire. No, not the solar-phobic Transylvanian bloodsucker with his campy cape, but the graveyard worker who spends all night hitting the keyboard and dropping into bed when the first sun rays sneak through my curtains. You see, I’m what the German government now calls the digital solo-self…

    {grow}- 11 readers -
  • Social media giants tighten their grip on small content producers

    …. The newest social media giant to limit one’s content marketing is the video platform — and second biggest search engine — YouTube. The platform has become more strict on how videos are allowed to make money. Within a couple of days of the announcement, many YouTube stars with millions of subscribers have lost the ability to monetize their videos…

    {grow}in Content Facebook Twitter YouTube- 14 readers -
  • Four online business rules that don’t exist any more

    … By Mars Dorian, {grow} Contributing Columnist A few days ago, I was working my face off in my creative cave, realized my social battery was drained, and decided to join a bar meet-up in my hometown of Berlin. I had a chance to talk to online entrepreneurs from all over the world and listened to their unique business stories. It reminded me how…

    {grow}- 7 readers -
  • Five ideas: Constructive engagement in destructive times

    … people would be required by law to work to provide the necessary funds?” Smart questions can steer a conversation in constructive ways. That’s also why the best coaches and mentors pose insightful questions so their clients actually find the answer within themselves. 5) Listen. Show genuine interest A lot of misunderstanding comes through lack…

    {grow}- 9 readers -
  • 3 Business tips to make the second half of your 2016 count

    … By Mars Dorian, {grow} Contributing Columnist It’s the middle of the year and I’ve done a little check-up review of my web business situation. I always try to learn from my peers and good blog posts to bring my online career to the next level. Call it the mid-year version of the New Year’s resolutions. Down below are the top three tips I want…

    {grow}- 7 readers -
  • 4 Lessons learned from super niche marketing

    … previous ones by a loooong shot. I make dozens of sales a day, with as many as 35,000 pages read a week, for which I get paid for as well. One more book, and I’m able to live off self-publishing exclusively, which is a dimension away from the few bucks I used to make with my previous ones. So what has changed? Marketing. And to be more specific…

    {grow}- 11 readers -
  • 3 Social media lessons I learned from my painful hospital stay

    … By Mars Dorian, {grow} Contributing Columnist As I was laying in my hospital bed with dozens of cables attached to my weakened body, I pondered my future (digital) life. Yeah, it sounds like a cheesy sentence from a soapy beach novel or Hollywood flick, but once you’re dealing with big health issues, it’s amazing how your outlook can change…

    {grow}in Social- 6 readers -
  • 3 Unusual networking lessons I’ve learned from improv

    … Tiger got abnormal results. Meow. I took his advice to heart and looked for ‘unusual’ methods to boost my networking skills. Inhaling blog posts and how-to books wasn’t enough, so I asked my folks in town. An American friend swooned over a guy from San Francisco who had once been working for Cirque de Soleil. She said the man was a creative…

    {grow}- 10 readers -
  • The business benefit of setting your knowledge free

    … By Mars Dorian, {grow} Contributing Columnist This is the story of how I became a “web missionary” and learned how setting your knowledge free is the key for building online businesses. When I was starting out as a digital illustrator padawan, I was desperate for online advice. As a German living in Berlin, I wanted to know how to snatch up…

    {grow}- 10 readers -
  • Personal business lessons from 2015 and what you can learn from them

    … even heard about it. I’m not a big user of Pinterest or book sharing sites, but since my reader audience likes to hang out there, I have to be there. On the other side, I luv Twitter, but it’s terrible for book marketing. Lesson: Common advice says you should use your favorite social media platform and become a power user. 2015 has shown me…

    {grow}in Blogging- 10 readers -
  • How a tweet from Shutterstock’s CEO changed the way I think about customer service

    … to offer Paypal payments in the future.” Boom. I was shutterstocked. What this story has taught me I hear these stories on the internet all the time and often think “yeah, that’s got to be rare, that would never happen to me.” Or one might think it’s some feel-good story that was probably fabricated in the first place. But when these superb customer…

    {grow}in How To's- 25 readers -
  • 3 Tips for Future-proofing Your Digital Career

    … yourself more relevant by giving it the extra human touch machines can’t (yet) provide: Reply as fast as you can on social media and don’t ignore mentions. From experience, I can tell you it’s emotionally draining to contact folks who never reply. I either think they’re arrogant or unreachable, and this makes me avoid them in the future. Check…

    {grow}in Social- 11 readers -
  • Is your online presence too safe for your own good?

    … By Mars Dorian, {grow} Contributing Columnist I open my browser bookmarks, read through my daily news blogs and find a common theme nowadays: offended people everywhere. Someone said or did something on the net that someone else finds “deeply problematic” which then winds up the outrage machine. Social media users go on a virtual witch hunt…

    {grow}- 12 readers -
  • How to write 3,000 words every day when you don’t feel like it

    … By Mars Dorian, {grow} Contributing Columnist Every month, I meet up with a group of content creators and onlinepreneurs in some raunchy Berlin cafe. We drink overpriced hipster lemonade, discuss marketing tactics, email-list building (drooling faces wherever you look) and of course, content creation. The last time, two entrepreneurs complained…

    {grow}in Content How To's- 10 readers -
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