Mary Meeker

Mary Meeker (born September, 1959) is an American venture capitalist and former Wall Street securities analyst. Her primary work is on Internet and new technologies. She is a partner at the Silicon Valley venture capital firm Kleiner Perkins Caufield & Byers. Meeker became known as "Queen of the Net" after Barron's Magazine 1998 piece. Born in Portland, Indiana, Meeker holds a B.A. in psychology from DePauw University (1981) and an M.B.A. in finance from Cornell University (1986). She also received an Honorary Doctor of Letters degree from DePauw University.
Posts about Mary Meeker
  • US Daily Media Consumption (Charts)

    … around you versus what you directly focus on. The biggest marketing implication: Advertising placement isn’t aligned with media consumption, as Kleiner Perkins’s Mary Meeker pointed out. 2. Racial differences in media consumption Nielsen broke out US media consumption by race. These numbers should be viewed as directional. They don’t include…

    Heidi Cohen/ Heidi Cohen- 18 readers -
  • How Social Channels Teach Businesses the New Rules of Video

    … to put up a long-form video that was already kind of boring (like a one minute snippet from a five-minute product walkthrough), but rather create channel-specific content that uses the longer format to tell a compelling story aimed at Instagram’s key demographics. BuzzFeed has done extremely well in this category with its cooking videos. Its Tasty…

    AllTwitterin Facebook How To's- 22 readers -
  • Lessons for Mobile Marketers From Meeker’s 2016 Internet Trends Report

    … Last month Mary Meeker released her much anticipated 2016 Internet Trends Report, which she’s been compiling every year since 2001. Characterized by Fortune‘s Andrew Serwer as “absolutely first rate when it comes to spotting big-picture trends before they come into focus,” the Kleiner Perkins partner was named one of the ten smartest people…

    Street Fightin Mobile- 16 readers -
  • Six thought-provoking and profound marketing trends

    … Each year, Mary Meeker compiles a wide-ranging report on the top Internet trends on behalf of venture capitalist firm KPCB. The report goes on for 213 pages. And do you have time for that? No! That’s why Tom Webster and I distilled the report into the profound marketing trends that will have the biggest impact on you. Some of the ideas we cover…

    {grow}- 14 readers -
  • What does Meeker’s Internet Trends report tell us about voice search?

    … This week saw the publication of Mary Meeker’s annual Internet Trends report, packed full of data and insights into the development of the internet and digital technology across the globe. Particularly of interest to us here at Search Engine Watch is a 21-page section on the evolution of voice and natural language as a computing interface…

    Search Engine Watch- 19 readers -
  • Running a Social Contest in 2016: What’s Changed

    … these concentrated results. Second, a social contest will help you drive more engagement on social media. A contest tends to be a nice event that gets people excited and willing to share. Check out the tweets that Marie Scholl, owner of Inspired Endurance, received on a social contest she ran recently: Running a social contest can get your…

    Inside Facebookin Social Google Facebook Twitter- 22 readers -
  • Where Content Marketing 2016 Is Headed

    …. Don’t take my word for it! Listen to Kraft’s Julie Fleischer discuss the ROI of Content at Content Marketing World 2014. https://www.youtube.com/watch?v=fp6DmN_rr4c 2016 Key Actionable Content Marketing Insight: Use technology and data to constantly improve your content marketing. Determine what your audience likes and supports sales. 3. Measure…

    Heidi Cohen/ Heidi Cohenin Content- 29 readers -
  • Why Content Marketing Trumps Advertising

    …-related consumer behaviors This growth of advertising opportunity, while fueled by a need for additional revenue streams, overlooks 3 important trends: 1. Consumers have greater control over the content they choose to consume, a point Mary Meeker made in her 2015 Internet Trends Report. Implications: It’s increasingly difficult to aggregate…

    Heidi Cohen/ Heidi Cohenin Content- 13 readers -
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