Matt Thomson

  • What Keeps People Coming Back to Mobile Apps?

    … of developing an app that serves a single purpose. The report recommended the use of re-engagement ads with deep links. However, deep links don’t need to be reserved for ads, nor should they. According to Bitly chief product officer Matt Thomson, deep links enable brands to send consumers into apps from regular communication channels, instead…

    Inside Facebookin Google- 13 readers -
  • Matt Thomson Joins Bitly as Chief Product Officer

    … together a powerhouse executive team to execute its new vision. Thomson brings with him a strong track record for developing new product lines and establishing strategic partnerships. He says he has watched Bitly grow to become an integral part of the internet and critical resource for marketers. Thomson discussed how excited he is to join Bitly: I’m…

    Inside Facebook- 14 readers -
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