Maxpoint

  • How Brands Can Find the ‘Advertisable Moments’ They’re Missing

    … There is no digital equivalent to primetime TV hours in the living room. Advertisable moments exist in a range of digital and physical contexts beyond TV sets and even beyond desktop browsers — and if a brand wants to capitalize on all available moments (especially those proverbial micro-moments) it has to look for ad opportunities in unexpected…

    Street Fightin How To's- 19 readers -
Get the top posts daily into your mailbox!