• Local Papers’ Love-Hate Relationship With Facebook Is Proving a Heartbreaker

    … Local newspapers have a love-hate relationship with Facebook. They of course love all the pageviews and distribution this Godzilla of platforms can send them with just a twitch from its servers. But they hate the advertising revenue the Facebook generates — and keeps — from all the content it hosts. Unfortunately the love part of the relationship…

    Tom Grubisich/ Street Fightin Social Facebook- 11 readers -
  • As McClatchy Goes All In on Digital, Stock Price Sags Further

    … As McClatchy Goes All In on Digital, Stock Price Sags Further August 3, 2015 by Tom Grubisich Leave a Comment Filed Under: The New News To make the daunting leap from print to digital, McClatchy is bulking up with a fast and furious bit-by-byte strategy. It has plunged into cutting-edge programmatic advertising with best-of-class help from…

    Tom Grubisich/ Street Fight- 11 readers -
  • Street Fight Daily: Square IPO Looms, Amazon Plans Drive-Up Grocery Stores

    … further before we come to any conclusions. Instagram Mobile Ad Revenues to Reach $2.81 Billion Worldwide in 2017 (eMarketer) In a sign of just how quickly Instagram is expected to grow in the US, eMarketer forecasts that it will have higher net mobile display ad revenues than both Google and Twitter in 2017. Finds Big Revenues…

    Street Fightin Google- 6 readers -
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