Mckinsey Digital

  • 3 Content Marketing Tips From Top Finance Brands

    … to the right resource or person. “Marketing is not just about the message and the communication and the brand. It’s now about the journey you can provide somebody,” said David Edelman, Partner and Global Co-Leader of McKinsey Digital, Marketing & Sales. “That journey is a representation of your brand.” 2. Be fast, and train well Heavily regulated…

    The Content Strategistin Content- 24 readers -
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