Media Agencies

An advertising agency or ad agency or advert agency is a service based business dedicated to creating, planning, and handling advertising (and sometimes other forms of promotion) for its clients. An ad agency is independent from the client and provides an outside point of view to the effort of selling the client's products or services. An agency can also handle overall marketing and branding strategies and sales promotions for its clients.Typical ad agency clients include businesses and corporations, non-profit organizations and government agencies. Agencies may be hired to produce television commercials and radio commercials as part of an advertising campaign.
Posts about Media Agencies
  • 18 quotes on programmatic advertising

    … a human factor, while programmatic buying is primarily based on remaining inventories. Jimi Smoot, founder Prosperio, via LA Business Journal: I started my career as a media buyer and one of the things I was surprised about was how manual the process was. To buy an ad unit on the Yahoo homepage, you had to call people. You had to send Excel…

    Ben Davis/ Econsultancyin Affiliate Social Facebook- 27 readers -
Get the top posts daily into your mailbox!
2 Blogs about the topic