Media Buy

  • A Dozen+ Tactical Ad Strategies From Affiliate Summit Vegas 2017

    … out if visitors are reading much of your copywriting. Isolate important elements that are not being viewed but should be. Remove unimportant elements that are distracting from your landing page’s primary goal. To solidify the importance of being unique, and finding that value your customer desires, he shared this first landing page…

    Shock Marketerin Affiliate Social- 17 readers -
  • The 2 tweaks that will make you dominate in any competitive market (Part 6)

    … still so vague that you are the first to put it into words. Here, above all, is the type of headline that never attempts to sell a product or a performance, but simply tries to sell the remainder of the ad itself—the information that follows on the page. At this final stage, your ad does not mention a benefit or a solution. It’s completely curiosity driven. The your landing page must lead from that vague ad to amazing copywriting. …

    Shock Marketer- 9 readers -
  • Is Greed Motivating Your Media Buyer?

    … Can there be there a worse idea for your business than engaging in a traditional ad agency media buy? Typically, agencies buy space or air time in bulk (with client money), then either resell it to their clients at a higher rate, or, they set up an account to auto debit the client, and take a commission (20% is not uncommon) on the spend…

    Randy Milanovic/ KAYAK ONLINE MARKETING BLOG in Paid Search- 7 readers -
Get the top posts daily into your mailbox!