Media Center

  • How HCSS used an interactive contest to increase web traffic 800%

    http://www.meclabs.com/training/marketing-summit/marketingsherpa-summit-2016/session-replays For complex B2B products and services, customers often overlook the intricacies and value of the entire process. For example, very few potential customers are familiar with the companies involved on a construction project, or the role that HCSS software plays in its success ...

    MarketingSherpa Blogin EMail How To's- 25 readers -
  • How Dell Simplified Email Template Design to Improve Engagement

    …, and was a collegiate correspondent for USA Today College prior to joining MECLABS. In her spare time, Courtney enjoys kayaking, travel, reading and photography. Twitter | LinkedIn | Courtney's Posts | Send a Letter to the Editor Categories: Email Marketing Tags: Email Marketing, email template design, email templates, jessica vogel, MarketingSherpa Summit 2016, Media Center …

    MarketingSherpa Blogin EMail How To's- 27 readers -
  • How SAP Engaged Its Best Customers to the Close of $27 Million

    … for all of these marketing resources in support of individualized objectives at an account,” Eric concluded. See Eric’s full presentation from MarketingSherpa Summit 2016, and visit this year’s page to see SAP speak on-stage at Summit 2017. You might also like… SAP’s Digital Transformation to Run Simple: How a streamlined online presence…

    MarketingSherpa Blog- 36 readers -
  • How to take storytelling risks through publishing

    … “Brands suddenly realized, 30-second spots aren’t working. There’s got to be a better way for us to tell a story,” Morgan Spurlock, Academy Award-Nominated Director, Super Size Me, said in our MarketingSherpa 2016 Media Center interview. “That’s when they started looking at creative ways to make content tell stories.” Since making POM…

    MarketingSherpa Blogin Content How To's- 30 readers -
  • How NakedWines.com Used Email to Maximize Lifetime Value

    … MarketingSherpa Summit 2016 along with more than 30 other sessions from the event. You can follow Courtney Eckerle, Managing Editor, MarketingSherpa, on Twitter at @CourtneyEckerle. You might also like Email Marketing: How NakedWines.com integrated an email onboarding process to engage customers [MarketingSherpa Case Study] Social Media Marketing: Online organic retailer grows following 600% in 18 months How One Small Template Change Led to Greater Customer-centric Content for WeddingWire Email Marketing …

    MarketingSherpa Blogin EMail How To's- 25 readers -
Get the top posts daily into your mailbox!