Media Center

  • Marketing Career: How to grow your personal brand in three steps

    … that people have submitted. Not only is optimization a topic Flint has a genuine interest in and excitement for, but it also sets him up as a thought leader on those issues. People see his face and get to know him through the screen. That interest and trust that develops through video helps when he is speaking at both internal and external events…

    MarketingSherpa Blogin How To's- 26 readers -
  • How HCSS used an interactive contest to increase web traffic 800%

    http://www.meclabs.com/training/marketing-summit/marketingsherpa-summit-2016/session-replays For complex B2B products and services, customers often overlook the intricacies and value of the entire process. For example, very few potential customers are familiar with the companies involved on a construction project, or the role that HCSS software plays in its success ...

    MarketingSherpa Blogin EMail How To's- 31 readers -
  • How Dell Simplified Email Template Design to Improve Engagement

    … speakers like Jessica at MarketingSherpa Summit 2017 in Las Vegas Email Marketing: Template test drives double-digit increases for Dell Email Marketing: 5 actionable tips and tactics from your peers at MarketingSherpa Summit 2016 About Courtney Eckerle Courtney Eckerle, Manager of Editorial Content, MECLABS With a focus on inbound and email…

    MarketingSherpa Blogin EMail How To's- 32 readers -
  • How SAP Engaged Its Best Customers to the Close of $27 Million

    … correspondent for USA Today College prior to joining MECLABS. In her spare time, Courtney enjoys kayaking, travel, reading and photography. Twitter | LinkedIn | Courtney's Posts | Send a Letter to the Editor Categories: B2B Marketing Tags: B2B marketing, Media Center, sap, Summit 2016 …

    MarketingSherpa Blog- 43 readers -
  • How to take storytelling risks through publishing

    … “Brands suddenly realized, 30-second spots aren’t working. There’s got to be a better way for us to tell a story,” Morgan Spurlock, Academy Award-Nominated Director, Super Size Me, said in our MarketingSherpa 2016 Media Center interview. “That’s when they started looking at creative ways to make content tell stories.” Since making POM…

    MarketingSherpa Blogin Content How To's- 32 readers -
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