Media Center

    • Marketing Career: How to grow your personal brand in three steps

      It can be difficult to think about yourself as an entity, or as something to market. When making the decision to build your personal brand, it’s important to focus on a few defined key points. Your personal brand is a clear expression of your own value proposition, and you should be able to articulate it as clearly as you would for your own company.

      MarketingSherpa Blogin How To's- 22 readers -
  • How HCSS used an interactive contest to increase web traffic 800%

    http://www.meclabs.com/training/marketing-summit/marketingsherpa-summit-2016/session-replays For complex B2B products and services, customers often overlook the intricacies and value of the entire process. For example, very few potential customers are familiar with the companies involved on a construction project, or the role that HCSS software plays in its success ...

    MarketingSherpa Blogin EMail How To's- 30 readers -
  • How Dell Simplified Email Template Design to Improve Engagement

    …, and was a collegiate correspondent for USA Today College prior to joining MECLABS. In her spare time, Courtney enjoys kayaking, travel, reading and photography. Twitter | LinkedIn | Courtney's Posts | Send a Letter to the Editor Categories: Email Marketing Tags: Email Marketing, email template design, email templates, jessica vogel, MarketingSherpa Summit 2016, Media Center …

    MarketingSherpa Blogin EMail How To's- 30 readers -
  • How SAP Engaged Its Best Customers to the Close of $27 Million

    … correspondent for USA Today College prior to joining MECLABS. In her spare time, Courtney enjoys kayaking, travel, reading and photography. Twitter | LinkedIn | Courtney's Posts | Send a Letter to the Editor Categories: B2B Marketing Tags: B2B marketing, Media Center, sap, Summit 2016 …

    MarketingSherpa Blog- 38 readers -
  • How NakedWines.com Used Email to Maximize Lifetime Value

    … the wine itself. According to Julia’s session at MarketingSherpa Summit, prior to developing this onboarding process, new NakedWines.com members would be on their own to navigate the site. But by immediately immersing new customers in an onboarding email campaign, “they get more value, they see that we are really different than any other wine…

    MarketingSherpa Blogin EMail How To's- 29 readers -
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