Mentions

    • 7 Apps You Need as a Social Media Consultant

      According to data from The CMO Survey, overall marketing budget devoted to social media is expected to more than double over the next five years, from 11 percent now to 24 percent by 2020. Unfortunately, 53 percent of businesses do not know whether social media is working for them. Also, recent statistics show that social media is now the No.

      AllTwitterin Social EMail- 17 readers -
    • Twitter Dashboard to Shutter Feb. 3

      Twitter is pulling the plug on Twitter Dashboard, the iOS and desktop application it launched last June to help businesses better connect with users. The social network announced in a series of tweets (embedded below) that Dashboard will be shuttered Feb. 3, adding that it hopes to incorporate some of the app’s features elsewhere within its ecosystem.

      David Cohen/ AllTwitterin Social Twitter- 10 readers -
    • Facebook Live Updates for Facebook Mentions

      Facebook Live started out as a feature of the Facebook Mentions application for celebrities, public figures and journalists, and the social network rolled out a host of updates for Facebook Live on Mentions. Engineering manager Jesse Chen and product manager Chris Hatfield detailed the following updates to Facebook Live for Mentions in a Facebook Media blog post: Team prompt ...

      David Cohen/ AllFacebookin Social Facebook- 21 readers -
  • YouTube Introduces Super Chat, Phases Out Fan Funding

    … Why just chat when you can Super Chat? YouTube Thursday announced the launch of Super Chat, a way for users to purchase highlighted mentions during livestreams in the hopes of attracting the attention of the Creators of those livestreams. Product manager Barbara Macdonald said in a blog post that Super Chats remain pinned to the top of chats…

    David Cohen/ AllTwitterin Social Google YouTube- 13 readers -
  • Facebook Journalism Project: A Complete Guide

    … and a cover image or video to package together in a set of Instant Articles. People on the latest version of our iOS and Android applications will be eligible to see these posts in News Feed and on publishers’ pages in the coming weeks. We’re in the very early stages of developing this feature and understanding which use cases it could enable for our…

    David Cohen/ AllTwitterin Social Facebook- 15 readers -
  • Facebook Unveils Resources for Business Influencers

    … Facebook Monday released a bundle of resources for business influencers, highlighted by its Business Influencer Guide. The Facebook for Business Influencers page includes information on using Facebook as a leadership platform, Facebook Live, Facebook Mentions, notes, 360-degree videos and other related content. And the guide touches…

    David Cohen/ AllTwitterin Social Facebook- 12 readers -
  • The Value of Paid Social

    … With the decline in organic reach on Facebook, the introduction of an algorithm on Instagram and the real-time nature of Twitter, paid media has become necessary for brands to amplify content to the right audiences, at the right time, with the right message. Organic marketing activity is only as valuable as the users it’s reaching. Followers…

    AllTwitterin Social Facebook Twitter Retargeting- 21 readers -
  • Is Toxic Social Media Destroying Your Brand?

    …. Connect with journalists and give them a real story. Keep a close eye on social media sentiment, and respond to every brand mention, good or bad. Identify and connect with influencers who talk about your brand. Tell them the story. Send cookies. Everybody loves cookies. Go on the Trump offensive, like Ford did on the same issue: Understand…

    AllTwitterin Social Facebook Twitter- 20 readers -
  • Benchmarking Social Data: The Key to Social Insights

    … to benchmark key performance indicators from the last quarter of 2015 to compare them to the metrics generated by the coming holiday season. However, there is so much more to benchmarking social data, as it can be valuable beyond comparing your data against your competitors or your own historical performance. Benchmarking and tracking the health…

    AllTwitterin Social- 14 readers -
  • How Product Packaging Helps Market Your Brand on Social Media

    … that your brand is likely taking on a visual/social life of its own. Until recently, to get a sense of how their brands appear in the real world, marketers had to use traditional social media listening tools to attempt to pick up on text mentions—captions and hashtags—referencing their products that might appear alongside consumer photos of those…

    AllFacebookin Social Twitter- 9 readers -
  • Twitter Dashboard App Launches for Businesses

    … By David Cohen on Jun. 28, 2016 - 5:00 PM Twitter Tuesday announced the launch of Twitter Dashboard, an iOS and desktop application aimed at helping businesses on the social network better connect with users. Product and engineering manager Noah Pepper said in a blog post that Twitter Dashboard was created to help businesses engage…

    David Cohen/ AllFacebookin Twitter- 16 readers -
  • Twitter Engage: Twitter’s Answer to Facebook Mentions

    … Celebrities, public figures and journalists have Facebook Mentions from Facebook, and starting Tuesday, they also have Twitter Engage from Twitter. Senior product manager Matt Dennebaum announced the launch of the new application in a blog post Tuesday, saying that at launch, it is only available for iOS users in the U.S. Much like Facebook…

    David Cohen/ AllTwitterin Social Twitter- 11 readers -
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