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  • Brands Must Adapt to Emerging Social Networks, Apps

    …. Socialization is, of course, a universal need. And as long as we’ve had computers, we’ve used them to connect with others. We began with network chat, and moved on to message boards, email and early messaging apps. Eventually, we graduated to more expressive platforms like Friendster, Xanga and MySpace—and only after that began to socialize…

    Inside Facebookin Social Facebook Twitter- 17 readers -
  • A Blueprint to Facebook’s Rooms ‘Anonymous App’

    … images, colors, member permissions and even the like button. And while Facebook continues to enforce its real-name policy on the social network itself and its flagship apps, Rooms users can create different identities for different rooms and contexts. Product manager Josh Miller, who spearheaded the launch of Rooms after joining Facebook in January…

    David Cohen/ AllFacebookin Facebook- 7 readers -
  • MutualMind: Social Listening, Analytics, and Visualization

    … or a targeted audience. MutualMind offers reports through central dashboards, customizable PDF reports or via an API. Measure volume, share of voice (SOV), sentiment, likes, shares, clicks, reach, influence and amplification. Their listening coverage includes millions of blogs and comments, discussion forums and message boards, news sites and of course…

    Douglas Karr/ Marketing Technology Blogin Social- 8 readers -
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