Michael Patterson

  • Updated Checklist for Social Media Managers (Infographic)

    … Sprout Social digital marketing specialist Michael Patterson shared a checklist for social media managers last July from his colleague, social media manager Darryl Villacorta, but changes in the industry come at lightning speed, so Patterson shared an updated list with SocialTimes: Whether you’re looking at social media as an organic way…

    AllTwitterin Social EMail Facebook Twitter- 35 readers -
  • A Complete Checklist for Social Media Managers (Infographic)

    … to reassess what you’d like to gain out of social and how you’re approaching it. Gauge team needs—more manpower needed? Based on your quarter’s success, or lack thereof, and the goals that you’ve set yourself for the upcoming quarter, seriously consider whether or not you need to bring someone else on to your to back you up. Michael Patterson is a digital marketing specialist at Sprout Social, a social media management platform for business. Checklist clip art image courtesy of Shutterstock. …

    Inside Facebookin Social Facebook Twitter- 40 readers -
  • How to Recover From a Negative Social Media Update

    … a negative social media update. #1: Determine Whether to Delete the Post Whenever you discover a questionable post on your social media account, the first step in crisis management is to assess the situation. No matter the extent of your account hack or blunder, you will have to do some damage control. Just remember deleting the post will not make…

    Social Media Examinerin Social How To's- 19 readers -
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